| dc.description.abstract | This study analyzes the application of omotenashi, a traditional Japanese service
philosophy at the Beppu Kouraku Hotel, Japan, focusing on its form and use by
employees in each division. This study uses the concept of “face” in the theory of
language politeness proposed by Penelope Brown and Stephen Levinson and
semiotic theory pioneered by Charles Sanders Peirce. The research method used is
descriptive qualitative, namely data collection in the form of words or pictures
taken during an internship at the Beppu Kouraku Hotel in Beppu, Japan so that it
does not emphasize numbers. Data were collected using observation, interview,
and documentation methods. Primary data were collected in the form of photos
and videos of personal experiences taken during the internship at Beppu Kouraku
Hotel in Beppu, Japan. The technique of data analysis uses data collection, data
reduction, data presentation, and conclusion drawing and verification. The study
result has showed that omotenashi, as a Japanese service philosophy, is realized in
various ways according to the functions of each division. The Furonto Division
welcomes guests with Japanese hospitality, ensures a smooth check-in and check-
out process, and provides comprehensive information. The Nakai Division
provides personalized service through serving traditional in-room meals and
helping to prepare futons with attention to detail. Meanwhile, the Housekeeper
Division keeps the rooms clean by ensuring a comfortable and pleasant
atmosphere. Overall, the implementation of omotenashi by the employees of
Hotel Beppu Kouraku reflects the harmonization between Japanese tradition and
modern service professionalism, providing guests with a memorable and
wonderful experience. | en_US |
