Dampak Keberadaan Objek Wisata Pantai Pandan Terhadap Pendapatan Masyarakat Pesisir di Kecamatan Pandan Kabupaten Tapanuli Tengah Provinsi Sumatera Utara

Abstract

This study aims to analyze the impact of the existence of Pantai Pandan tourist attraction on the income of the coastal communities in Kecamatan Pandan, Tapanuli Tengah Regency, North Sumatra Province. Pantai Pandan has become a significant source of income for the local community, particularly in sectors such as trade, facility rentals, and tourism services. A qualitative research method was employed, involving in-depth interviews with local residents directly engaged in economic activities around the tourist destination. The findings indicate that the presence of this tourist attraction has a positive impact on the income of the local community, especially on weekends and public holidays. However, the income generated is highly influenced by factors such as weather conditions, security, and the number of visitors. Furthermore, inadequate infrastructure and facilities pose challenges to maximizing the income potential from tourism. This study also recommends the enhancement of tourism facilities, training programs for the community on tourism management, and the development of better infrastructure to support the sustainability and growth of Pantai Pandan’s tourism sector. It is expected that with improvements in these areas, Pantai Pandan can provide greater and more sustainable economic benefits for the local community.