Faculty of Economics and Business
Sub-communities within this community
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Department of Accounting [7792]
Departemen Akuntansi -
Department of Development Economics [3340]
Departemen Ekonomi Pembangunan -
Department of Entrepreneurship [5]
Departemen Kewirausahaan -
Department of Management [8645]
Departemen Manajemen
Recent Submissions
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Model Akuntabilitas Keuangan Desa melalui Kolaborasi Pemerintah Desa di Provinsi Sumatera Utara
(Universitas Sumatera Utara, 2025)The main objective of this study is to analyze and prove the influence of integrity, internal control system, leadership, participation through collaboration on accountability. The analysis method used in this study uses ... -
Analisis Pengaruh Kesehatan Bank Berdasarkan Risk-Based Bank Rating terhadap Perilaku Risk-Taking Perbankan di Indonesia
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of bank health based on Risk-Based Bank Rating on risk-taking behavior of banks in Indonesia. Risk-taking behavior is a dependent variable measured using Z-Score values. The Risk-Based ... -
Analisis Potensi Daerah Dalam Meningkatkan Pertumbuhan Ekonomi di Kabupaten Deli Serdang
(Universitas Sumatera Utara, 2026)This study aims to find out to analyze and find out which sectors are regional potentials in Deli Serdang Regency, analyze and find out potential sectors that deserve to be developed to increase economic growth in Deli ... -
Pengaruh Literasi Keuangan, Inklusi Keuangan, Financial Technology dan Modal Usaha terhadap Keberlangsungan Usaha UMKM (Studi pada Usaha Coffee Shop di Kecamatan Medan Baru)
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of financial literacy, financial knowledge, financial inclusion, financial technology, and business capital on business continuity among coffee shop entrepreneurs in Medan Baru District. ... -
Kualitas Pelayanan dan Pemasaran Relasional terhadap Kepuasan Pelanggan serta Dampaknya pada Loyalitas Pelanggan pada Catering Mayo Diet Medan
(Universitas Sumatera Utara, 2025)Globalization brings changes in human lifestyles. from the bad to the better, from one that doesn't prioritize health to one that prioritizes health. Health can be achieved in several ways, one of which is by monitoring ... -
Pengaruh Influencer Marketing dan Fear Of Missing Out (Fomo) Terhadap Impulse Buying pada Generasi-Z Pengguna Aplikasi Tiktok di Kota Medan (Studi Kasus pada Rucas.Co)
(Universitas Sumatera Utara, 2026)This study aims to examine and analyze the influence of Influencer Marketing and Fear of Missing Out (FOMO) on Impulse Buying among Rucas.co customers in Medan City. This research is associative in nature, using primary ... -
Pengaruh Stakeholder Pressure dan Green Governance terhadap Company Value Melalui Mediasi Sustainability Commitment dan Sustainability Report Assurance di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2025)The global environmental crisis and increasing demands for sustainable development have compelled companies to prioritize aspects of green governance and stakeholder pressure in creating company value. This study aims to ... -
Analisis Pengaruh Struktur Aktiva, Profitabilitas, Likuiditas dan Ukuran Perusahaan Terhadap Struktur Modal Pada Perusahaan Sektor Farmasi Yang Terdaftar di Bursa Efek Indonesia Tahun 2020-2024
(Universitas Sumatera Utara, 2025-07-16)This study aims to examine the effect of asset structure, profitability, liquidity, and firm size on the capital structure of pharmaceutical sector companies listed on the Indonesia Stock Exchange during the period 2020–2024. ... -
Pengaruh Product Quality dan Service Quality terhadap Kepuasan Pelanggan pada Rumah Makan Nikmat Rasa Medan
(Universitas Sumatera Utara, 2025)This study aims to find out and analyze the influence of product quality and service quality on customer satisfaction at Rumah Makan Nikmat Rasa Medan. This type of research is associative research and data is processed ... -
Analisis Pengaruh Rencana Penerapan Single Salary dan Self Efficacy terhadap Kinerja Pegawai Melalui Kepuasan Kerja pada Badan Pusat Statistik Kabupaten Langkat
(Universitas Sumatera Utara, 2026-01-06)Employee performance is a fundamental element in supporting the quality of statistical services at the Central Bureau of Statistics (Badan Pusat Statistik/BPS). Employees' perceptions of the planned implementation of a ... -
Pengaruh Perceived Scarcity dan Electronic Word of Mouth terhadap Purchase Intention produk UNIQLO pada Mahasiswa FEB USU
(Universitas Sumatera Utara, 2025)This study aims to examine and analyze the influence of perceived scarcity and electronic word of mouth on purchase intention of UNIQLO products among students of the Faculty of Economics and Business, Universitas ... -
Pengaruh Keberadaan Komite Keberlanjutan terhadap Kinerja Lingkungan pada Perusahaan Indeks LQ45 yang Terdaftar di Bursa Efek Indonesia Tahun 2025
(Universitas Sumatera Utara, 2025)This study examines the effect of sustainability committee existence on corporate environmental performance in LQ-45 companies listed on the Indonesia Stock Exchange in 2025. A quantitative approach was employed using ... -
Pengaruh Company Financial Quality, Company Growth, Firm Size, dan Previous Year Audit Opinion Terhadap Going Concern Audit Opinion (Studi Empiris pada Perusahaan Food and Beverage yang Terdaftar di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2025)This study aims to examine the effect of company financial quality, company growth, firm size, and previous year audit opinion on going concern audit opinion among food and beverage companies listed on the Indonesia Stock ... -
Pengaruh Social Media Marketing dan Electronic Word Of Mouth terhadap Keputusan Pembelian melalui Brand Image pada Kopi Janji Jiwa di Kota Medan
(Universitas Sumatera Utara, 2025)This study aims to identify and analyze the influence of Social Media Marketing and Electronic Word of Mouth on Purchase Decision through Brand Image among customers of Kopi Janji Jiwa in Medan City. This research is ... -
Analisis Sektor Unggulan sebagai Penentu Prioritas Pembangunan di Kabupaten Karo
(Universitas Sumatera Utara, 2025)This study aims to determine the economic sectors that are basic and nonbasic, changes and growth of economic sectors, and leading sectors in the economy in Karo Regency. The data used in this study are secondary data ... -
Pengaruh Modal Usaha, Kualitas Produk, dan Jaringan Wirausaha terhadap Keberlangsungan Usaha pada UMKM Lidi Sawit di Kecamatan Batang Kuis
(Universitas Sumatera Utara, 2025)This study aims to determine the influence of business capital, product quality, and entrepreneurial networks on the business sustainability of palm stick MSMEs in Batang Kuis District. These MSMEs play an essential role ... -
Pengaruh Carbon Emission Disclosure, Corporate Social Responsibility Dan Corporate Governance terhadap Firm Value dengan Financial Flexibility sebagai Variabel Moderasi di Indeks Sri-Kehati
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of carbon emission disclosure, corporate social responsibility, and corporate governance on firm value in the SRI-KEHATI Index during the 2019-2023 period. In addition, this study also ... -
Pengaruh Motivasi dan Gaya Kepemimpinan terhadap Kinerja Karyawan pada PT Aspirasi Hidup Indonesia Tbk Cabang Delipark Medan
(Universitas Simatera Utara, 2025)This study aims to determine and analyze the influence of Motivation and Leadership Style on Employee Performance at PT Aspirasi Hidup Indonesia Tbk Delipark Medan Branch to increase productivity and maintain ... -
Pengaruh Learning Agility, Ambideksteritas, dan Iklim Organisasi terhadap Kinerja Pegawai Melalui Transformasi Digital pada Badan Pengawasan Keuangan dan Pembangunan (BPKP) Provinsi Sumatera Utara
(Universitas Sumatera Utara, 2025-08-08)Employee performance at the Representative Office of the Financial and Development Supervisory Agency (BPKP) of North Sumatra Province has not yet reached its optimal level, as evidenced by the organization’s unmet targets. ... -
Pengaruh Nilai Tukar, Suku Bunga, Volume Perdagangan Saham dan Cadangan Devisa terhadap Indeks Harga Saham Gabungan di Negara Asean+3 (China, Korea Selatan & Jepang)
(Universitas Sumatera Utara, 2025)This study aims to examine the effect of exchange rate, interest rate, stock trading volume, and foreign exchange reserves on the composite stock price index in ASEAN+3 countries (China, South Korea, and Japan). This ...
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