Browsing Faculty of Economics and Business by Issue Date
Now showing items 1-20 of 19782
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Analisis Pengaruh Rencana Penerapan Single Salary dan Self Efficacy terhadap Kinerja Pegawai Melalui Kepuasan Kerja pada Badan Pusat Statistik Kabupaten Langkat
(Universitas Sumatera Utara, 2026-01-06)Employee performance is a fundamental element in supporting the quality of statistical services at the Central Bureau of Statistics (Badan Pusat Statistik/BPS). Employees' perceptions of the planned implementation of a ... -
Pengaruh Kepemilikan Manajerial, Komite Audit, Ukuran KAP dan Spesialisasi Auditor Terhadap Kualitas Audit Pada Perusahaan Properti dan Real Estate Yang Terdaftar di Bursa Efek Indonesia (BEI) Periode 2020-2024
(Universitas Sumatera Utara, 2026)This research aims to analyze The Influence of Managerial Ownership, Audit Committee, Public Accounting Firm Size and Auditor Specialization On Audit Quality In Property And Real Estate Companies listed on the Indonesia ... -
Pengaruh Loan to Deposit, Debt to Asset, dan Foreign Ownership Structure terhadap Return on Asset pada Perusahaan Perbankan yang Terdaftar di Bursa Efek Indonesia (BEI) Periode 2020-2024
(Universitas Sumatera Utara, 2026)This study aims to examine the effect of loan to deposit, debt to asset, and foreign ownership structure on return on assets. This research employs a quantitative approach with banking companies listed on the Indonesia ... -
Pengaruh Pengeluaran Pemerintah Sektor Pendidikan dan Kesehatan terhadap Indeks Pembangunan Manusia (IPM) di Indonesia Pendekatan ARDL
(Universitas Sumatera Utara, 2026)This study aims to analyze the effect of government expenditure in the education and health sectors on the Human Development Index (HDI) in Indonesia by incorporating control variables, namely population size, open ... -
Pengaruh Influencer Marketing dan Fear Of Missing Out (Fomo) Terhadap Impulse Buying pada Generasi-Z Pengguna Aplikasi Tiktok di Kota Medan (Studi Kasus pada Rucas.Co)
(Universitas Sumatera Utara, 2026)This study aims to examine and analyze the influence of Influencer Marketing and Fear of Missing Out (FOMO) on Impulse Buying among Rucas.co customers in Medan City. This research is associative in nature, using primary ... -
Analisis Potensi Daerah Dalam Meningkatkan Pertumbuhan Ekonomi di Kabupaten Deli Serdang
(Universitas Sumatera Utara, 2026)This study aims to find out to analyze and find out which sectors are regional potentials in Deli Serdang Regency, analyze and find out potential sectors that deserve to be developed to increase economic growth in Deli ... -
Faktor-Faktor Yang Mempengaruhi Probabilitas Keputusan Hedging Pada Perusahaan Perbankan Yang Terdaftar di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2025-12-22)This study aims to determine the effect of Exchange Rates, Interest Rates and Foreign Debt on probability of Hedging Decision in Banking Companies Listed on the Indonesia Stock Exchange. The population of this study were ... -
Pengaruh Keberadaan Assurance Provider, Corporate Governance, dan Tindakan Manajamen Laba terhadap Kualitas Keterbacaan Sustainability Reports pada Perusahaan Sektor Barang Konsumen Primer yang Terdaftar di Bursa Efek Indonesia Periode 2020-2024
(Universitas Sumatera Utara, 2025-12-08)This study is aimed to determine the effect of the presence of an assurance provider, corporate governance with indicators of independent commissioner proportion, institutional ownership, and the presence of women on the ... -
Pengaruh Intellectual Capital, Financial Performance, Asset Turnover Dan Profit Margin Terhadap Sustainable Growth Rate Pada Perusahaan Sektor Energi Yang Terdaftar di Bursa Efek Indonesia Periode 2020-2024
(Universitas Sumatera Utara, 2025-12-03)This study aims to analyze and determine the effect of Intellectual Capital, Financial Performance, Asset Turnover and Profit Margin on the Sustainable Growth Rate, in energy companies listed on Indonesia Stock Exchange ... -
Pengaruh Kompetensi, Skeptisisme Profesional, Rotasi Audit, dan Etika Profesi Terhadap Kualitas Audit (Studi Empiris pada Auditor BPK RI Perwakilan Provinsi Sumatera Utara)
(Universitas Sumatera Utara, 2025-10-17)This study aims to analyze the effect of competence, professional skepticism, audit rotation, and professional ethics on audit quality. The research method used is quantitative method. This study uses primary data by ... -
Pengaruh Learning Agility, Ambideksteritas, dan Iklim Organisasi terhadap Kinerja Pegawai Melalui Transformasi Digital pada Badan Pengawasan Keuangan dan Pembangunan (BPKP) Provinsi Sumatera Utara
(Universitas Sumatera Utara, 2025-08-08)Employee performance at the Representative Office of the Financial and Development Supervisory Agency (BPKP) of North Sumatra Province has not yet reached its optimal level, as evidenced by the organization’s unmet targets. ... -
Pengaruh Daya Tarik Perusahaan, Reputasi Perusahaan, dan Ekspektasi Kerja terhadap Minat Melamar Pekerjaan Generasi Z di Kota Medan
(Universitas Sumatera Utara, 2025-07-17)The increasingly dynamic nature of the job market in the digital and global era compels companies to attract Generation Z as a potential human resource. This generation tends to be more selective in choosing a workplace, ... -
Analisis Pengaruh Struktur Aktiva, Profitabilitas, Likuiditas dan Ukuran Perusahaan Terhadap Struktur Modal Pada Perusahaan Sektor Farmasi Yang Terdaftar di Bursa Efek Indonesia Tahun 2020-2024
(Universitas Sumatera Utara, 2025-07-16)This study aims to examine the effect of asset structure, profitability, liquidity, and firm size on the capital structure of pharmaceutical sector companies listed on the Indonesia Stock Exchange during the period 2020–2024. ... -
Pengaruh Brand Image, Price Perception dan Service Quality terhadap Keputusan Orang Tua dalam Memilih Sekolah Swasta dengan Brand Trust sebagai Variabel Intervening pada Yayasan Perguruan F Tandean Tebing Tinggi
(Universitas Sumatera Utara, 2025-07-15)The intense competition among private schools in Tebing Tinggi City encourages parents to be more selective in choosing educational institutions for their children. This study aims to analyze the direct and indirect influence ... -
Pengaruh Online Consumer Review dan Viral Marketing terhadap Keputusan Pembelian dengan Consumer Trust sebagai Variabel Intervening pada Produk Elformula di Tiktok Shop Kota Tebing Tinggi
(Universitas Sumatera Utara, 2025-07-15)This quantitative study aims to examine the influence of online consumer reviews and viral marketing on purchase decisions, with consumer trust as a mediating variable, for Elformula products sold through TikTok Shop in ... -
Pengaruh Capital Adequacy Ratio, Bank Size, Pertumbuhan Kredit, Dan Biaya Operasional Pendapatan Operasional (Bopo) Terhadap (Non Performing Loan) Pada Perusahaan Perbankan Yang Terdaftar Di Bursa Efek Indonesia Periode 2019-2023.
(UNIVERSITAS SUMATERA UTARA, 2025-07-11)This study aims to find out and analyze the influence of Capital Adequacy Ratio (CAR), Bank Size, Credit Growth and Operating Income Operating Costs (BOPO) on non-performing loans (NPLs) in banking companies listed on the ... -
Pengaruh Kemudahan Penggunaan Dan Keamanan Terhadap Minat Menggunakan M-Banking Brimo Mahasiswa Universitas Sumatera Utara
(Universitas Sumatera Utara, 2025-07-04)This research aims to examine the impact of ease of use and security on the interest of students at Universitas Sumatera Utara in utilizing BRImo M-Banking. The study adopts an associative approach with a quantitative ... -
Pengaruh Pemahaman Peraturan Perpajakan, Kesadaran Wajib Pajak, Sanksi Pajak dan Kegunaan Program E-Samsat pada Kepatuhan Wajib Pajak Kendaraan Bermotor di Samsat Gerai Sorkam
(Universitas Sumatera Utara, 2025)Penelitian ini bertujuan untuk mengetahui pengaruh pemahaman peraturan perpajakan, kesadaran wajib pajak, sanksi pajak dan kegunaan program e-samsat terhadap kepatuhan wajib pajak kendaraan bermotor di Samsat Gerai Sorkam. ... -
Analisis Pengaruh Kepemilikan Manajerial,Kepemilikan Institusional, Free Cash Flow dan Profitabilitas terhadap Kebijakan Dividen dengan Ukuran Perusahaan sebagai Variabel Moderating (Studi Empiris pada Perusahaan Industri yang Terdaftar di Bursa Efek Indonesia Tahun 2020-2022)
(Universitas Sumatera Utara, 2025)This study aims to assess the effect of managerial ownership, institutional ownership, free cash flow, and profitability on dividend policy with firm size as a moderating variable. The population of the study includes ... -
Analisis Pemanfaatan Media Sosial terhadap Kinerja UMKM pada Sektor Usaha Mikro Kecil dan Menengah di Sumatera Utara: Perspektif Teori Kemampuan Dinamis
(Universitas Sumatera Utara, 2025)The objective of this easerch to determine the influence of social media on the performance of MSMEs in Bunut Seberang. With dynamic capabilities as an intervening variable.This study uses the theory of dynamic capabilities ...