| dc.description.abstract | Policy communication in the context of preventing child sexual violence is
a crucial element in creating a safe and child-friendly environment, particularly
in Binjai Utara District. This study aims to examine how policy communication
implemented by the Binjai City Government, through the Community-Based
Integrated Child Protection Program (PATBM), functions in the prevention of
child sexual violence in Binjai Utara District.
This study uses a descriptive qualitative approach. Data were collected
through in-depth interviews, field observations, and documentation. The research
was conducted at the Office of Women's Empowerment, Child Protection, and
Community Development. Informants included the Secretary of the Agency, the
Head of the Division of Women's Protection, Special Child Protection and
Fulfillment of Children's Rights, the Head of UPTD PPA Binjai City, the
Subdistrict Head of Binjai Utara, the PATBM Coordinator for Binjai Utara
District, and local community leaders. The data were analyzed using George C.
Edwards III’s policy implementation theory, which includes the indicators of
information transmission, message clarity, and message consistency.
The result of the study indicate that policy communication through
PATBM in Binjai Utara District still faces several challenges, such as uneven
dissemination of information to all community levels, limited public
understanding of their roles in preventing child sexual violence, and lack of
consistency in outreach activities. Nonetheless, the PATBM task force in Binjai
Utara is relatively more active than in other districts, with several educational
and victim-assistance initiatives being conducted regularly. The Binjai City Office
of Women's Empowerment and Child Protection is advised to strengthen its
communication strategies through community-based approaches, broaden the
reach of its socialization efforts, and ensure that policy messages are conveyed
consistently and clearly. Furthermore, involving local figures and enhancing the
capacity of PATBM task forces at the village level are essential steps toward
building participatory and sustainable child protection efforts. | en_US |
