Upaya Pengembangan Daya Tarik Desa Sigapiton Sebagai Destinasi Wisata Di Kawasan Danau Toba

Abstract

Sigapiton Village is located in Ajibata Subdistrict, Toba Regency, and is situated in the strategic area of Lake Toba. This village has great potential for natural, cultural, and man-made tourism to be developed as a leading tourist destination. This study aims to identify the efforts that have been made to develop the tourist attractions of Sigapiton Village. The research method used is descriptive qualitative with data collection techniques through field observation, interviews, and documentation of potential tourist attractions. The data obtained was analyzed through data reduction, data presentation, and conclusion drawing. The results of the study show that Sigapiton Village has various tourist attractions, such as the panorama of Lake Toba, terraced agricultural land, natural beaches, traditional arts, and local community activities. Development efforts include improving accessibility and infrastructure, strengthening digital promotion, and optimizing existing attractions. In addition, community empowerment and collaboration with various parties also strengthened the tourism village development process. The development of Sigapiton Village's attractions showed positive progress, but improvements are still needed in terms of promotion, supporting infrastructure, and sustainable cooperation to create a competitive and sustainable tourist destination.