Master Theses (Master of Management)
Master Theses (Master of Management)
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Analisis Pengaruh Faktor Camels terhadap Profitabilitas di Bank Mandiri (Persero) Tbk
(Universitas Sumatera Utara, 2023)The objective of the research is to find out the influence of CAMELS ratio on profitability at PT Bank Mandiri (Persero) Tbk. The research uses CAMELS ratio: Capital Adequacy Ratio (CAR), Non-Pe1forming Loan (NPL), ... -
Analisis Tingkat Kepuasan Mahasiswa terhadap Layanan, Biaya dan Hasil yang Diperoleh dari Pendidikan Tinggi (Studi Kasus: Program Studi Magister Manajemen USU)
(Universitas Sumatera Utara, 2023)The Master of Management program is one of the popular programs among professionals. The Master of Management program at the University of North Sumatra has experienced fluctuations in the number of applicants fi·om year ... -
Analisis Pengaruh Gaya Kepemimpinan Delegatif, Komitmen Organisasi dan Budaya Organisasi terhadap Kinerja Pegawai melalui Kepuasan Kerja Pegawai pada Kantor Pengawasan dan Pelayanan Bea dan Cukai Tipe Madya Pabean B Medan
(Universitas Sumatera Utara, 2023)Human resources are very important and cannot be separated from an organization, whether a company or institution. So it can be said that a company is growing rapidly if it has a lot of competent human resources in their ... -
Keseimbangan Karir dan Keluarga bagi Wanita Pekerja pada Perspektif Manajemen Konflik di Perwakilan Badan Pengawasan Keuangan dan Pembangunan Provinsi Sumatera Utara
(Universitas Sumatera Utara, 2024)Female workers who juggle responsibilities in both their jobs and households often encounter conflicts in fulfilling their roles, potentially resulting in organizational discord within their workplace. This necessitates ... -
Analisis Pengaruh Transparansi dan Akuntabilitas terhadap Kepercayaan Publik pada Pengelolaan Keuangan Organisasi Nirlaba (Studi Kasus di Gereja Kristen Protestan Indonesia Jemaat Khusus Sidorame)
(Universitas Sumatera Utara, 2024)This research aims to analyze the i"njluence of transparency and accountability on public trust in financial management within a church context (a case study in the Indonesian Protestant Christian Church, Special ... -
Analisis Pengaruh Komunikasi Pemasaran terhadap Kesadaran Merek Skin Care Anti-Aging Lokal: Crystallure di Kota Medan
(Universitas Sumatera Utara, 2023)Problems with facial skin undergone by the Indonesian women are dull skin and the appearance of wrinkle and fine lines as the sign of growing older. They can be solved by using skin care anti-aging. One of its local brand ... -
Analisis Kondisi Harga Saham Sebelum dan Sesudah Right Issue pada Perusahaan Perbankan yang Terdaftar di Bursa Efek Indonesia Periode 2021- 2023
(Universitas Sumatera Utara, 2023)Right issue is one of the corporate actions which can influence the number and the price of stocks in the market; it also contains important information for shareholders in getting profit in the future. The content of ... -
Pengaruh Servicescape dan Customer Experience terhadap Loyalitas Konsumen dengan Kepuasan sebagai Variabel Intervening pada Cafe Hidden Place Medan
(Universitas Sumatera Utara, 2023)The objective of the research was to analyze the influence of servicescape and customer experience on consumer loyalty as an intervening variable in Hidden Place cafe, Medan. The population was all customers Hidden Place ... -
Pengaruh Kualitas Informasi, Fasilitas, dan Alumni terhadap Keputusan Memilih Kampus Politeknik WBI melalui Brand Image sebagai Variabel Intervening
(Universitas Sumatera Utara, 2023)Wilmar Bisnis Indonesia Polytechnic (WBI) is one of educational institutions which is committed to be the best and ideal educational institution for Indonesia's young generation in order to prepare the students to compete ... -
Analisis Pengelolaan Diversitas Budaya dan Keterlibatan Karyawan melalui Gaya Kepemimpinan Lintas Budaya di Dalam Mengoptimalisasikan Kinerja Karyawan di Sampoerna Academy Medan
(Universitas Sumatera Utara, 2023)Sampoerna Academy Medan is one of the International Schools that employs foreign workers (expatriates). The cultural diversity found in Sampoerna Academy Medan can become both the opportunity and challenge for this ... -
Analisis Pengaruh Kecerdasan Spiritual, Inovasi, dan Kompetensi terhadap Peningkatan Kinerja Pekerja PT. Asam Jawa
(Universitas Sumatera Utara, 2024)This research investigates the influence of spiritual intelligence, innovation, and competency on the improve employee performance at PT. Asam Jawa, a plantation company located in North Sumatra. Several factors the influence ... -
Analisis Pengaruh Digital Customer Experience terhadap Customer Loyalty melalui Emotional Marketing dan Customer Satisfaction pada Pelanggan Indihome
(Universitas Sumatera Utara, 2023)Internet has become a primary need for society, especially in big cities. One of the internet products that is widely used by people in Indonesia is Indihome. Indihome is a fixed broadband internet service under the ... -
Analisis Intellectual Capital dengan Metode M-Vaic terhadap Harga Saham melalui Profitabilitas pada Perusahaan di Indeks Idxtechno di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2023)The objective of the research is to find out the influence of Intellectual Capital, using Modified Value Added Intellectual Coefficient (M-VAIC) method on stock price through profitability in the companies at the IDXTECHNO ... -
Strategi Bisnis dalam Menghadapi Persaingan Data Center Pasca Pandemi di Indonesia (Studi Kasus: PT. XYZ Medan)
(Universitas Sumatera Utara, 2023)This study is to determine the internal and external factors in the data center of PT XYZ Medan so as to obtain the right business strategy alternatives by knowing the current position of PT XYZ Medan data center and ... -
Analisis Pengaruh Brand Image, Kualitas Pelayanan dan Store Atmosphere terhadap Kepuasan Konsumen Cafe Ruang Sarca Medan
(Universitas Sumatera Utara, 2023)As a trade and business center, Medan has sparked a great deal of transformation. The most obvious one is the emergence of increasing business competitiveness. This is indicated by the establishment of new businesses, ... -
Analisis Hubungan Kualitas Produk, Kualitas Pelayanan, Harga dan Promosi terhadap Keputusan Pembelian (Studi pada Toko Sembilan Wali Medan)
(Universitas Sumatera Utara, 2024)The objective of the study was to determine and analyze the effect of product quality, service quality, price and promotion on purchasing decisions. The research location was at the Sembilan Wali Bookstore, Medan. The ... -
Analisis Faktor-Faktor yang Mempengaruhi Keputusan Mahasiswa dalam Memilih Perguruan Tinggi Swasta pada Universitas Muhammadiyah Sumatera Utara
(Universitas Sumatera Utara, 2023)Education is a yardstick for the success of a country so that it becomes a very important factor in which its development has to be heeded. Muhammadiyah University of Sumatera Utara has 43 study programs in fulfilling ... -
Hubungan Konflik Peran Ganda dan Stres Kerja melalui Motivasi Kerja sebagai Variabel Intervening terhadap Kinerja pada Pegawai Wanita di Rumah Sakit Mitra Medika Bandar Klippa
(Universitas Sumatera Utara, 2023)Performance is the result of work achieved by a person or a group of people in doing their jobs, in the conflict of double roles, the person will get difficulty in fulfilling kis two different roles which can cause work ... -
Pengaruh Instagram Marketing dan Customer Experience terhadap Loyalitas Pelanggan dengan Customer Engagement sebagai Variabel Mediasi pada Café Mili Kopi Pematang Siantar
(Universitas Sumatera Utara, 2023)The use of Instagram to market products is believed to be more effective and efficient in reaching consumers. The use of social media is strongly related to the phenomenon of posting. This is a profitable opportunity for ... -
Penyusunan Strategi Program Pendampingan Sertifikasi Roundatable on Sustainable Palm Oil (RSPO) Petani di Tapanuli Selatan dengan Pendekatanasset-Based Community Development (Studi Kasus Kelompok Tani Binaan Unilever)
(Universitas Sumatera Utara, 2023)The agricultural sector is one of the crucial sectors in Indonesia that plays a role as the main source of food and economic growth. The role of this sector can still be increased if it is managed properly. In today's ...
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