Department of Management: Recent submissions
Now showing items 21-40 of 8653
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Pengaruh Learning Agility, Ambideksteritas, dan Iklim Organisasi terhadap Kinerja Pegawai Melalui Transformasi Digital pada Badan Pengawasan Keuangan dan Pembangunan (BPKP) Provinsi Sumatera Utara
(Universitas Sumatera Utara, 2025-08-08)Employee performance at the Representative Office of the Financial and Development Supervisory Agency (BPKP) of North Sumatra Province has not yet reached its optimal level, as evidenced by the organization’s unmet targets. ... -
Pengaruh Motivasi dan Kompetensi terhadap Kinerja Karyawan PT Perusahaan Perkebunan London Sumatra Indonesia Tbk Sei Merah Estate
(Universitas Sumatera Utara, 2025)This study aims to examine and analyze the effect of motivation and competence on employee performance at PT Perusahaan Perkebunan London Sumatra Indonesia Tbk, Sei Merah Estate. This research is an associative study using ... -
Pengaruh Persepsi Nilai, Norma Subjektif, dan Electronic Word of Mouth Terhadap Minat Generasi Z Menonton Film Lokal di Bioskop XXI Hermes
(Universitas Sumatera Utara, 2025)This study aims to determine the influence of Perceived Value, Subjective Norms, and Electronic Word of Mouth (EWOM) on the Intention to Watch Local Films in Cinemas. This research is a quantitative research type with an ... -
Faktor-Faktor Yang Mempengaruhi Probabilitas Keputusan Hedging Pada Perusahaan Perbankan Yang Terdaftar di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2025-12-22)This study aims to determine the effect of Exchange Rates, Interest Rates and Foreign Debt on probability of Hedging Decision in Banking Companies Listed on the Indonesia Stock Exchange. The population of this study were ... -
Pengaruh Work Life Balance dan Dukungan Organisasi yang Dirasakan terhadap Kinerja Karyawan melalui Komitmen Organisasi di PT. Asam Jawa Kantor Medan
(Universitas Sumatera Utara, 2025)In an increasingly competitive era of global competition, the quality of human resources has become a vital element in determining corporate success, including in the plantation and palm oil processing sector as operated ... -
Pengaruh Citra Merek, Promosi Penjualan dan Kualitas Layanan terhadap Keputusan Pembelian Sepeda Motor di Showroom Yamaha Alfa Scorpii Binjai
(Universitas Sumatra Utara, 2025)The automotive industry has experienced very rapid growth, consumers have many brand choices for the same product, the right strategy will stimulate purchasing decisions for consumers. This phenomenon results in intense ... -
Pengaruh Reward, Punishment, Dan Fleksibilitas Terhadap Kinerja Mitra Driver Gojek di Kota Medan
(Universitas Sumatera Utara, 2025)In the era of the Industrial Revolution 4.0, the development of digital technology has transformed employment systems and given rise to a new work model known as the gig economy. One example of its implementation in ... -
Anteseden Penurunan Turnover Intention Melalui Powerful Affective Commitment dan Employee Engagement pada PT Bank Tabungan Negara (Persero) Tbk
(Universitas Sumatera Utara, 2025)Quality human resources are a crucial asset that must be maintained to maintain business stability and performance, including in the Indonesian banking sector. In the banking industry, high turnover rates are a strategic ... -
Determinan Kinerja Inovasi melalui Co-Creation Innovation Capability dan Organizational Agility di Perusahaan Operator Jaringan Seluler Indonesia pada Era Industri 5.0
(Universitas Sumatera Utara, 2025)The increasingly complex development of digital technology, especially in the ever-changing 5.0 era, requires every organization to be more dynamic in facing increasingly diverse challenges. Organizational competitiveness ... -
Pengaruh Financial Knowledge Dan Managerial Perspectives Terhadap Financial Management Behavior Dengan Perspective Of Social Interest Sebagai Variabel Intervening Pada Usaha Mikro Kecil Dan Menengah (UMKM) Sub Sektor Kuliner Di Pasar Pajus Kuliner
(Universitas Sumatera Utara, 2025)This study aims to examine the influence of financial knowledge and managerial perspectives on financial management behavior, with the perspective of social interest as an intervening variable in Micro, Small, and Medium ... -
Analisis Pengaruh Transformational Leadership dan Self-Efficacy terhadap Employee Performance melalui Employee Innovativeness Pada Pegawai Perumda Tirtanadi Sunggal Medan
(Universitas Sumatera Utara, 2025)The success of an organization is not solely determined by managerial strategies but also by the quality of human resources that are adaptive and competitive. This condition is evident at Perumda Tirtanadi Sunggal Branch, ... -
Pengaruh Literasi Keuangan, Penggunaan Digital Payment, dan Gaya Hidup terhadap Perilaku Konsumtif Mahasiswa Kos di Kecamatan Medan Baru
(Universitas Sumatera Utara, 2025)The purpose of this study is to analyze the effect of Financial Literacy, Digital Payment Usage, and Lifestyle on Consumptive Behavior among boarding house students in Medan Baru District. The population of this study is ... -
Analisis Pengaruh Penggunaan E-Wallet, Gaya Hidup, dan Literasi Keuangan Terhadap Kepuasan Keuangan pada Karyawan PT.STTC di Kota Pematangsiantar
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of e-wallet usage, lifestyle, and financial literacy on the financial satisfaction of PT.STTC employees in Pematangsiantar City. The population of this study consists of 363 PT.STTC ... -
Anteseden Revisit Intention pada Wisata Bahari di Kepulauan Nias
(Universitas Sumatera Utara, 2025)The declining number of tourist visits to marine tourism destinations in the Nias Archipelago has become a critical issue in regional tourism development. Insufficient utilization of digital technology, and underdeveloped ... -
Pengaruh Pengetahuan Sumber Daya Berwujud dan Sumber Daya Tidak Berwujud terhadap Kinerja Usaha pada pengusaha Café di Rimo Kecamatan Gunung Meriah Kabupaten Aceh Singkil
(Universitas Sumatera Utara, 2023)This study aims to determine the Effect of Tangible Resources and Intangible Resources on Business Performance of Café entrepreneurs in Rimo, Gunung Meriah District, Aceh Singkil Regency. The population of this research ... -
Pengaruh Lingkungan Kerja, Disiplin Kerja dan Komitmen Organisasi Terhadap Kinerja Pegawai Bank Mandiri KCP Medan Pancur Batu
(Universitas Sumatera Utara, 2025)This research aims to determine and analyze the influence of Work Environment, Work Discipline, and Organizational Commitment on the Employee Performance of Bank Mandiri KCP Medan Pancur Batu. Based on the phenomena found ... -
Pengaruh Citra Perusahaan dan Pengembangan Karir Terhadap Kinerja Karyawan dengan Komitmen Kerja Sebagai Variabel Moderating di PT Rifan Financindo Berjangka Medan
(Universitas Sumatera Utara, 2025)The increasingly complex development of the investment business requires companies to possess high-quality human resources as well as a strong corporate image in the eyes of the public and employees. To optimize employee ... -
Pengaruh Media Social Marketing dan Quick Response Code Indonesian Standard (Qris) terhadap Keputusan Pembelian (Studi Kasus UMKM Minuman Boba di Kecamatan Medan Selayang)
(Universitas Sumatera Utara, 2024)The current development of the beverage business is very promising for business opportunities that can increase sales levels. One beverage business that can be used as an opportunity is the Boba beverage business. It is ... -
Pengaruh Harga dan Kualitas Produk terhadap Minat Berkunjung Kembali pada Cafe Java Garden
(Universitas Sumatera Utara, 2025)The development of the culinary industry in the modern era is currently experiencing very rapid growth, especially in the cafe business sector which is increasingly becoming an important part of the lifestyle of contemporary ... -
Pengaruh Volatilitas Harga Saham, Volume Perdagangan Saham dan Kapitalisasi Pasar terhadap Return Saham di Moderasi Reputasi Perusahaan pada Perusahaan Sektor Perbankan yang Terdaftar di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of stock price volatility,stock trading volume, and market capitalization on stock returns of banking companies listed on the Indonesia Stock Exchange during the 2019–2023 period. In ...