Department of Management: Recent submissions
Now showing items 81-100 of 8588
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Pengaruh Kegagalan Layanan dan Penanganan Komplain terhadap Kepercayaan Pelanggan PDAM Tirtanadi Cabang Medan Denai dengan Kepuasan Pelanggan sebagai Variabel Intervening
(Universitas Sumatera Utara, 2023)Water is a basic necessity for human life, and every individual has the right to access clean water to support their livelihood. The government, in this case the Province of North Sumatra, has established a business unit ... -
Pengaruh Harga, Inovasi Produk, dan Pengalaman Pelanggan terhadap Minat Beli Ulang di Momoyo Ice Cream & Fruity Cabang Pancing Medan
(Universitas Sumatera Utara, 2025)This study aims to determine the effect of price, product innovation, and customer experience on repurchase intention. This study uses an associative research method with a quantitative approach. The type of data used is ... -
Pengaruh Perceived Ease of Use dan E-Trust terhadap E-Loyalty pengguna E-Wallet Ovo pada Mahasiswa S1 FEB USU dengan E-Satisfaction sebagai variabel Intervening
(Universitas Sumatera Utara, 2025)The development of digital technology has driven a shift in consumer behavior toward electronic transactions, with E-Wallets such as OVO becoming one of the main innovations, particularly among students. However, OVO ... -
Pengaruh E-Service Quality, E-Trust, dan Sosial Influence terhadap E-Customer Loyalty Pengguna Aplikasi Dana (Studi Kasus pada Mahasiswa S-1 Fakultas Ekonomi dan Bisnis Universitas Sumatera Utara)
(Universitas Sumatera Utara, 2025)This research aims to analyze and find out how much influence E-Service Quality, E-Trust and Social Influence both partially and simultaneously on E-Customer Loyalty in DANA application users (Study on S-1 Students of the ... -
Analisis Pengaruh Capital Structure Dan Dividend Policy Terhadap Firm Value Dengan Environmental, Social, Governance Performance Sebagai Variabel Intervening Pada Indeks Saham Indonesia Stock Exchange Environmental, Social, Governance Leaders
(Universitas Sumatera Utara, 2025)This study aims to examine the influence of Capital Structure and Dividend Policy on Firm Value, with ESG Performance serving as a mediating variable, using data from companies listed in the IDX ESG Leaders index during ... -
Pengaruh Citra Merek dan Promosi terhadap Keputusan Menggunakan Jasa Pengiriman PT POS Indonesia Cabang Medan Kesawan dengan Kepercayaan sebagai Variabel Intervening
(Universitas Sumatera Utara, 2022)In the era of globalization, business competition in the shipping service sector has increased significantly. This is influenced by the increasingly high needs of society, and also influenced by the development of online ... -
Pengaruh Locus Of Control dan Employee Engagement Terhadap Kinerja Karyawan PT. Perkebunan Nusantara IV Regional 1 Medan
(Universitas Sumatera Utara, 2025)This research is motivated by an indication of the instability of employee performance at PT Perkebunan Nusantara IV Regional 1 Medan, which can be seen from the results of the performance appraisal recapitulation for the ... -
Pengaruh Pendapatan, Literasi Keuangan dan Inklusi Keuangan Terhadap Minat Menabung di Bank Syariah Indonesia pada Masyarakat Kabupaten Langkat
(Universitas Sumatera Utara, 2025)This study aims to determine and analyze the effect of income, financial literacy and financial inclusion on interest in saving at Bank Syariah Indonesia in Langkat Regency community. The population in this study is the ... -
Pengaruh Kualitas Layanan dan Harga terhadap Keputusan Pembelian Alat Pelindung Diri (APD) di Market Place Shopee (Studi Kasus pada Pengadaan Alat Pelindung Diri (APD) di PT Perkebunan Nusantara IV)
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of service quality and price on purchasing decisions for personal protective equipment (PPE) in the Shopee Market Place (Case study on the tender for procurement of personal protective ... -
Pengaruh Kuliah Sambil Bekerja dan Motivasi Belajar terhadap Prestasi Akademis Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Sumatera Utara
(Universitas Sumatera Utara, 2020)The purpose of this research was to determine and analyze the influence of studying while working and learning motivation of academic achievement in Faculty of Economics and Business University of North Sumatera. The ... -
Pengaruh Online Customer Reviews dan Customer Experience terhadap Kepuasan Pelanggan pada Pembelian Baju di Shopee non-Mall (Studi pada Mahasiswa Universitas Sumatera Utara)
(Universitas Sumatera Utara, 2025)This study aims to determine and analyze the Influence of Online Customer Reviews and Customer Experience on Customer Satisfaction in Clothing Purchases on Shopee non-mall (a study of students at Universitas Sumatera Utara). ... -
Analisis Pengaruh Konten Media Sosial, Influencer, dan Interaksi dengan Pelanggan Terhadap Brand Awareness Somethinc
(Universitas Sumatera Utara, 2025)This study aims to determine the influence of social media content, influencer, and customer interaction on brand awareness of Somethinc. This research is an associative study with a quantitative approach. The sampling ... -
Analisis Pengaruh Likuiditas, Solvabilitas, Aktivitas, dan Pertumbuhan Penjualan terhadap Harga Saham melalui Profitabilitas sebagai Variabel Intervening pada Perusahaan Transportasi dan Logistik yang Terdaftar di Bursa Efek Indonesia Periode 2019–2024
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of liquidity, solvency, activity, and sales growth on stock prices with profitability as an intervening variable in transportation and logistics sector companies listed on the Indonesia ... -
Pengaruh Struktur Modal, Pertumbuhan Penjualan, Free Cash Flow, dan Likuiditas terhadap Profitabilitas pada Perusahaan Sub Sektor Batu Bara yang Terdaftar di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of capital structure, free cash flow, and liquidity on profitability in coal sub-sector companies listed on the Indonesia Stock Exchange (IDX) for the 2020-2023 period. This study uses ... -
Pengaruh Beban Kerja, Disiplin Kerja, dan Komitmen Organisasi terhadap Kinerja Karyawan di PT. Sumatera Ega Mekinka Medan
(Universitas Sumatera Utara, 2025)High business competition demands every company to always maintain and improve the performance of its employees. In reality, many companies face significant challenges in improving employee performance according to ... -
Pengaruh Profitabilitas, Likuiditas, Solvabilitas, dan Pertumbuhan Dividen Terhadap Harga Saham pada Industri Perbankan yang Terdaftar di BEI Periode 2019-2023
(Universitas Sumatera Utara, 2025)The purpose of this study is to analyze the effect of profitability, liquidity, solvency, and dividend growth on stock prices in the banking industry listed on the Indonesia Stock Exchange (IDX) during the 2019-2023 period. ... -
Analisis Pengaruh Kompetensi Dan Kompensasi Terhadap Loyalitas Karyawan Di Rumah Sakit Tentara Pematangsiantar
(Universitas Sumatera Utara, 2025)This study aims to provide new knowledge and determine the effect of competence and compensation on employee loyalty at Pematangsiantar Tentara Hospital. Human resource management in hospitals must be carried out with good ... -
Analisis Komparatif Harga Dan Volume Ekspor Bahan Mineral Sebelum dan Sesudah Pelarangan Ekspor Komoditas Bijih Nikel, Nikel, Bijih Tembaga, Tembaga, Batubara di Indonesia Dengan Ditetapkannya Hilirisasi
(Universitas Sumatera Utara, 2025)Indonesia, with its abundance of natural resources, makes its people dependent on natural resources and if this continues, it will have a negative impact on the environment. With this problem, the government established ... -
Analisis Pengaruh Pembiayaan Green Banking Dan Kesehatan Bank Terhadap Financial Performance Melalui Bank Size Sebagai Variabel Moderating pada Industri Perbankan di Indonesia
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of green banking financing and bank soundness on financial performance through bank size as a moderating variable in the Indonesian banking industry. This research employs a quantitative ... -
Analisis Faktor-Faktor Yang Mempengaruhi Kinerja Perbankan Swasta Nasional di Indonesia Yang di Moderasi oleh Penggunaan Fintech
(Universitas Sumatera Utara, 2025)This study aims to analyze the Factors Affecting the Performance of National Banks in Indonesia oderated by the Use of Fintehch. The data used in this research is secondary data collected from the financial reports of ...