Master Theses
Master Theses
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Pengaruh Online Customer Review dan Online Customer Rating terhadap Keputusan Pembelian Melalui Kepercayaan Konsumen pada Produk Fore Coffee di Sun Plaza Medan
(Universitas Sumatera Utara, 2022)This research aims to analyze the phenomenon of the problem in the form of applying different promos and product tastes at each Fore Coffee outlet causing low consumer purchasing decisions for Fore Coffee products. ... -
Faktor-faktor yang Mempengaruhi Kemampulabaan Bank Umum Syariah di Indonesia dengan Likuiditas sebagai Intervening Variabel
(Universitas Sumatera Utara, 2016)The objectives of the research are to analyze the direct influence of (DPK) Third party Fund, BOPO (Operational Costs on Operational Revenue), GWM (Statutory Reserves), NPF (Non-Performing Financing) and CAR (Capital ... -
Pengaruh Kualitas Layanan Terhadap Kepuasan dan Loyalitas Nasabah pada Pt. Bank Negara Indonesia Cabang Universitas Sumatera Utara
(Universitas Sumatera Utara, 2016)The objective of the research was to examine and find out the influence of tangibles, reliability, responsiveness, assurance, and empathy simultaneously through clients' satisfaction as an intervening variable on clients' ... -
Analisis Perbandingan Daya Saing Keuangan Perbankan Syariah Terhadap Perbankan Konvensional di Indonesia (Berbasiskan Rasio Keuangan)
(Universitas Sumatera Utara, 2016)The existence of sharia banking in Indonesia in the last few years has rapidly developed and accepted by the people. It can be seen from the increase in its assets each year. However, this increase is not able to compete ... -
Pengaruh Push-Pull-Mooring (PPM) Terhadap Switching Behavior Pengguna Operator GSM Melalui Switching Intention (Studi Kasus pada Mahasiswa Sarjana Fakultas Ekonomi dan Bisnis USU Medan)
(Universitas Sumatera Utara, 2016)One of the very effective and efficient means of communication is cellular phone. As the consumers· demands of communication needs via stable voice and data increase and in order to meet the big quota, the telecommunication ... -
Pengaruh Bauran Pemasaran Terhadap Kepuasan Konsumen dan Perilaku Pembelian Ulang Produk Rabbani pada Konsumen di Kota Langsa Aceh
(Universitas Sumatera Utara, 2014)Rabbani is the brand ofinstrmt veil released by Amry Gunawan and Nia Kurnia in 1991. The sale of Rabbani product decreases because consumers' satisfaction is not maximal and their need increases in certain months only. ... -
Pengaruh Tingkat Kecerdasan Emosi dan Sikap pada Budaya Organisasi Terhadap Kinerja Pegawai Melalui Perilaku Altruistik pada PT. (Persero) Pelabuhan Indonesia-I Belawan
(Universitas Sumatera Utara, 2014)The purpose of this study was to find out the irifluence of the level of emotional intelligence and attitude towards organizational cultutre on the performance of employees, either simultaneously or partially, directly ... -
Analisis Pengaruh Dimensi Kualitas Produk Terhadap Keputusan Pembelian di PT Premier Motor Utama Medan
(Universitas Sumatera Utara, 2014)PT Premier Motor Utama Medan adalah sebuah perusahaan yang bergerak di bidang otomotif kendaraan roda dua tipe sport dengan merek Bajaj Pulsar. Volume penjualan PT Premier Motor Utama Medan terhitung mulai tahun 2010 hingga ... -
Pengaruh Nilai Pelanggan, Hambatan Peralihan, dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan pada Jasa Operator Seluler di Medan (Studi Kasus pada Pengguna Kartu Matrix)
(Universitas Sumatera Utara, 2008)In the world of marketing, the term 'loyalty' (customer loyalty) has begun to complete the popularity of brand loyalty since 1990s. Today, customer loyalty is used by many companies since its effect is so big for their ... -
Analisis Pengaruh Karakteristik Merek, Perusahaan, dan Konsumen-Merek, Terhadap Kepercayaan (trus) dan Loyalitas Merek pada Koran Harian Analisa di Kecamatan Medan Petisah
(Universitas Sumatera Utara, 2006)Brand is one important aspect in marketing. It is the connector between a company and its consumers; and the consumers can be made to be loyal toward company's brand. Therefore, it is necessary for the company's ... -
Pengaruh Lingkungan Kerja dan Pengembangan Karir Terhadap Prestasi Kerja Karyawan PT. Alandick Indonesia di Jakarta Selatan
(Universitas Sumatera Utara, 2006)The employee performance is the important factor in which a company achieves its goals and competes with other companies. There are several factors which influence employee performance are the working environment and ... -
Pengaruh Faktor Fundamental dan Teknikal Terhadap Harga Saham Properti yang Terdaftar di Bursa Efek Jakarta
(Universitas Sumatera Utara, 2006)Property was one of sectors that suffer very much during 2005. This caused the securities property price decrease on stock exchange. The objective of this research is to understand fundamental factor and technical that ... -
Peranan Divisi Sumber Daya Manusia Dalam Meningkatkan Loyalitas dan Disiplin Kerja Pegawai PDAM Tirtanadi Medan
(Universitas Sumatera Utara, 2006)PDAM Tirtanadi Medan as one of state commercial that its role on giving service to society. On its operational form, infact required officials with their loyality to run the mission and company efforts. This successfulness ... -
Analisis Pengaruh Kualitas Pelayanan Pelaksanaan Audit terhadap Kepuasan Importir pada Kantor Wilayah I Direktorat Jenderal Bea dan Cukai di Medan
(Universitas Sumatera Utara, 2005)Audit of customs and excise is a sequence of activities including document investigation and goods inventory of entreprises in order to control the fulfil of regulation of customs and excise and others regulation thet ... -
Pengaruh Fundamental Asset, Financial Asset, Macro-Economic dan Technical Asset terhadap Return Bitcoin
(Universitas Sumatera Utara, 2023)Bitcoin market has fluctuating return movement and its very extreme increase, commencing from March, 2020, and it tends to decrease until 2022. The objective of the research IS to analyze the factors of fundamental asset, ... -
Determinan Of Firm Value pada Indeks Sri-Kehati di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2023)Indeks Sri-Kehati adalah salah satu indeks yang menjadi indikator pergerakan harga saham di Bursa Efek Indonesia. Indeks ini menggunakan prinsip keberlanjutan, keuangan, dan tata kelola yang baik, serta kepedulian terhadap ... -
Analisis Kecerdasan Emosional dan Remunerasi terhadap Kinerja Pegawai melalui Motivasi Kerja pada Politeknik Penerbangan Medan
(Universitas Sumatera Utara, 2023)One of the challenges encountered by an organization is a significant organizational change. In dealing such change, good emotional quotient is required by each employee to recognize emotions within themselves and to be ... -
Pengaruh Pelatihan, Pemberian Fasilitas Karyawan dan Fleksibilitas Kerja terhadap Kinerja Karyawan di Asrama Smpit Assyifa Boarding School Jalan Cagak Kabupaten Subang
(Universitas Sumatera Utara, 2022)SMPIT Assyifa Boarding School is an educational institution where students study and live in dormitories so that the relationship between employees at the hostel is very intense as a representative of parents in educating ... -
Analisis Tingkat Financial Intelligence UMKM di Kota Batam dalam Pemanfaatan P2P Lending sebagai Alternatif Pembiayaan
(Universitas Sumatera Utara, 2022)P2P offers a viable option for those who are seeking for loan wiithout going through complicated procedures required by conventional banks, One benefit of P2P lending is the capacity to perform efficient credit pre-screening. ... -
Analisis Brand Image, Brand Trust, Customer Experience terhadap Customer Satisfaction melalui Perceived Value Bank Syariah Indonesia pada BSI KCP Krakatau
(Universitas Sumatera Utara, 2022)This study aims to determine effects of brand Image, brand trust and customer experience on customer satisfaction through the perceived value of Bank Syariah Indonesia Krakatau branch. This is an associative research type ...
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