Master Theses
Master Theses
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Now showing items 261-280 of 1233
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Analisis Pengaruh Kebijakan Harga dan Saluran Distribusi terhadap Volume Penjualan pada Industri Roti di Kecamatan Medan Marelan
(Universitas Sumatera Utara, 2008)Cake's Industry in Medan Marelan is one of sub sector small business which the market segment is people's group with middle income. Base to phenomena such as various cake's price rate to retailer and the total of the ... -
Analisis Citra Merek, Variasi Rasa, Persepsi Harga dan Promosi Terhadap Keputusan Pembelian dan Pengaruhnya pada Loyalitas Konsumen (Studi terhadap konsumen biskuit merek Oreo Mini di Sumatera Utara)
(Universitas Sumatera Utara, 2022)Sehubungan dengan masalah penurunan penjualan perusahaan sudah melakukan berbagai aktivitas seperti promosi, menambah jumlah variasi rasa, penurunan harga menggunaan diskon produk dan promosi di sosial media namun ... -
Analisis Pengaruh Gaya Kepemimpinan Pengawasan Kerja dan Budaya Perusahaan terhadap Kinerja Karyawan dengan Motivasi sebagai Variabel Intervening pada Politeknik LP3I Medan
(Universitas Sumatera Utara, 2016)LP 31 Politeknik, Medan, is one of the colleges which is focused on the establishment of high-ranking prospective men who are ready to enter employment with skillful foundation of "Vocational-based Polytechnic" which enables ... -
Pengaruh Kemampuan Kerja dan Motivasi Kerja terhadap Kjnerja Karyawan Honorer Perusahaan Daerah Air Minum (PDAM) Tirtauli Kota Pematang Siantar
(Universitas Sumatera Utara, 2011)The success of a company is much influenced by its employees' performances. Employees as important resources of companies are expected to devote their strengths, talents, capabilities, creativities, and efforts to the ... -
Analisis Pengaruh Kompetensi Pegawai di Bidang Teknologi Informasi Terhadap Kualitas Pelayanan Teknologi Informasi di PT Perkebunan Nusantara III (Persero)
(Universitas Sumatera Utara, 2016)Masalah dalam penelitian ini yakni terjadi penurunan kualitas layanan yang diberikan setiap tahun, sejak tahun 2008 sesuai perkembangan pengguna dan pertarnbahan perangkat setiap tahunnya. Waktu perbaikan t omp:uter ... -
Analisis Pengaruh Kepuasan Kerja dan Motivasi terhadap Kinerja Pegawai dengan Komitmen Organisasional sebagai Variabel Intervening ( Studi pada Kantor Pengawasan dan Pelayanan Bea dan Cukai Tipe Madya Pabean B Medan )
(Universitas Sumatera Utara, 2014)Department of Finance is a strategic department and lcnown as fiscal manager. This agencyis also lmown as the biggestfundraiser in the State Budget Acceptonce and F.xpenditure (APBN) with the biggest vertical office all ... -
Analisis Peng Aruh Komunikasi Pemasaran dan Strategi Diferensiasi terbadap Kinerja Pemasaran Standard Chartered Bank Medan
(Universitas Sumatera Utara, 2013)Interbank competition throughout the -world and especially in Indonesia is increasingly tight. As one of the international banks that operate in Indonesia, Standard Chartered Bank has strong commitment to continuously ... -
Pengaruh Integrated Marketing Communication, Brand Ambassador terhadap Keputusan Pembelian Melalui Brand Awareness dan Brand Image sebagai Variabel Intervening pada Tokopedia di Kota Medan
(Universitas Sumatera Utara, 2022)This research delves into the effects of integrated marketing communication and brand ambassador on purchase using brand awareness and brand image as the intervening variables in the Tokopedia in Med.an. This associative ... -
Analisis Faktor - Faktor yang Mempengaruhi Pelaksanaan Manajemen Mutu Terpadu di RSU Sari Mutiara Medan
(Universitas Sumatera Utara, 2006)Total Quality Management is a program implemented by Quality Control Circle in a company. The objective of that program is to improve quality ,.;ontinuously. There are factors influencing implementation of Total Quality ... -
Analisis Pengaruh Harga, Kualitas Produk dan Pelayanan terhadap Minat Beli Ulang Pelanggan Sentosa Digital Printing Medan
(Universitas Sumatera Utara, 2012)A tighter business competition has made the businessmen to seek for an appropriate strategy to market their products, especially to increase their selling and to maintain existing customers. Business competition in ... -
Pengaruh Customer Value dan Customer Experience terhadap Customer Loyalty melalui Customer Satisfaction pada Pengguna Jasa Transportasi Online di Kota Medan
(Universitas Sumatera Utara, 2022)The research aims to find out and analyze the effects of customer value and customer experience on customer loyalty with customer satisfaction as an intervening variable in the online transportation service users in Medan. ... -
Perspektif Alumni Tentang Pengaruh Kualitas Layanan STIPAP Medan terhadap Loyalitas Alumni dengan Kepuasan sebagai Variabel Intervening (Studi Kasus pada Sekolah Tinggi Ilmu Pertanian Agrobisnis Perkebunan (STIPAP) Medan)
(Universitas Sumatera Utara, 2017)Education is a process of learning which involves campus actively in developing the students’ potency in having religious spiritual power, self-control, personality, intelligence, morality, and skill needed by them and ... -
Pengaruh Kualitas Produk dan Harga Produk terhadap Kepuasan dan Loyalitas Pelanggan Telekomunikasi Selular (Telkomsel) Prabayar pada Mahasiswa Jurusan Manajemen STIE-IBBI Medan
(Universitas Sumatera Utara, 2016)Cellular communication has become the need for most people business people, employees, and even students; all of them need practicality and facility in communication. This condition has become the opportunity and challenge ... -
Pengaruh Kualitas Pelayanan (Service Quality) terhadap Kepuasan Mahasiswa Fakultas Ekonomi Universitas Medan Area
(Universitas Sumatera Utara, 2016)Medan Area University (UMA) is one of the prominent private universities in North Sumatera which has good and positive service quality and always maintains students' satisfaction and its Faculty of Economics (FE) has ... -
Pengaruh Retailing Mix terhadap Kepuasan Pelanggan serta Dampaknya terhadap Loyalitas Pelanggan Brastagi The Five Star Supermarket Jl. Gatot Subroto Medan
(Universitas Sumatera Utara, 2013)In this modern era, trade as the process of meeting human need has a rapid development. Currently, goods/services traded have been through a series of distribution chain process. One of the most developing distribution ... -
Analisis Pengaruh Pelatihan dan Pengembangan Karir terhadap Produktivitas Pegawai PT Bank Sumut Kantor Cabang Syariah Wilayah Medan
(Universitas Sumatera Utara, 2013)Pelatihan merupakan salah satu faktor yang membentuk produktivitas seseorang. Dalam suatu organisasi, pimpinan perlu melibatkan sumber daya (pegawainya) pada aktivitas pelatihan. Pengembangan karir adalah aktivitas ... -
Pengaruh Pelatihan dan Pengembangan Serta Promosi Jabatan Terhadap Kinerja Karyawan pada PT Bank Sumut Pusat Medan
(Universitas Sumatera Utara, 2012)This study aims to determine and analyze the effect of training programs and promotion to performance on PT. Bank of North Sumatra. The company's success is supported by the performance of employees. Employee performance ... -
Analisis Pengaruh Bauran Pemasaran Pemasaran terhadap Kepuasan Nasabah PT Bank Mestika Cabang Kisaran
(Universitas Sumatera Utara, 2014)This study was aimed at analyzing the influence of marketing mix on the satisfaction of the consumers of PT. Bank Mestika Kisaran Branch. The objects of this study were the customers of Mestika savings at PT. Bank Mestika ... -
Analisis Pengaruh Gaya Kepemimpinan terhadap Disiplin Kerja Pegawai di Akademi Pariwisata Medan
(Universitas Sumatera Utara, 2011)Basically, a leader must have capabilities to influence his subordinates to follow him and to be in accordance with the vision of the organization that has been stated The implementation of good leadership styles may ... -
Pengaruh Karakteristik Individu Dan Tim Kerja terhadap Komitmen Organisasi serta Dampaknya terhadap Produktivitas Kerja Konsultan Keuangan pada PT. Inter Pan Pasifik Futures Cabang ANZ Medan
(Universitas Sumatera Utara, 2014)In terms of valuating performance development, PT Inter Pan Paci.fie Futures ANZ Medan Branch looked at the work productivity of financial consultant. The object of evaluation was the skills and abilities of financial ...
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