Master Theses
Master Theses
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Now showing items 281-300 of 1169
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Pengaruh Strategi Bauran Promosi terhadap Pengembangan Kawasan Ekowisata Tangkahan Kabupaten Langkat
(Universitas Sumatera Utara, 2006)Ecotourism is one of the ways to increase the people's welfare and the conservation of nature. As a relatively new ecotourism area, Tangkahan Ecotourism Area has to be promoted with an effective promotion mix that ... -
Experiential Tourism di Danau Toba Kabupaten Samosir
(Universitas Sumatera Utara, 2020)Tourism is a new kind of industries that enables to accelerate the economic growth, provide job opportunities, increase income, life standard, and stimulate other productive sectors. In tourism context, satisfaction is ... -
Analisis Strategi Kompetisi PT XYZ untuk Meningkatkan Transaksi Melalui Penciptaan Keunggulan Kompetitif
(Universitas Sumatera Utara, 2013)Pertumbuhan ekonomi di propinsi Sumatera Utara yang diikuti dengan semakin tingginya angka kriminalitas menyebabkan permintaan peralatan sistem keamanan semakin meningkat. Hal ini tidak sesuai dengan apa yang terjadi pada ... -
Analisis Pengaruh Lokasi, Produk dan Pelayanan pada Pelanggan Terhadap Loyalitas Konsumen di Percetakan Cv. Waty Grafika Medan
(Universitas Sumatera Utara, 2011)Printing company in Medan is growing rapidly. In this town, there are many printing companies in considerable numbers. This results an increasing competition in the field. CV. Waty Grafika Medan, which is located at Jalan ... -
Analisis Pengaruh Ekuitas Merek Terhadap Kepuasan dan Loyalitas Konsumen Blackberry pada Mahasiswa Sekolah Tinggi Ilmu Ekonomi Professional Manajemen College Indonesia (Pmci) Medan
(Universitas Sumatera Utara, 2011)The development of cellular business in Indonesia is very rapid. That there are a variety of mobile phones produced with various new brands, good qualities, latest features, and competitive prices offered requires the ... -
Analisis Pengaruh Pendidikan dan Pelatihan serta Motivasi Kerja terhadap Kinerja Penyuluh Pertanian pada Badan Pelaksana Penyuluhan dan Ketahanan Pangan Kabupaten Asahan
(Universitas Sumatera Utara, 2012)Implementing agency and food extension district asahan particularly the extension is the executing agency to foster education and training educators in the region carry out their work each. Optimizing the performance of ... -
Pengaruh Rekrutmen, Pelatihan dan Penempatan terhadap Kinerja Karyawan pada PT. Astra International,TBK Toyota Auto 2000 Cabang SM. Raja Medan
(Universitas Sumatera Utara, 2019)Performance is the result of work related to the company’s goals, such as, quality, efficiency, and other criteria in the activities. Competition among companies in the globalization era gets tighter that the human resources ... -
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Nasabah di Pt. Bank Syariah Mandiri Cabang Medan
(Universitas Sumatera Utara, 2004)Service excellent is one of many factors which be considered by customer to choose a bank. Service is more and more important in high competetion of bariking industry. The problem formulation in this research are how ... -
Pengaruh Strategi Bauran Promosi terhadap Sikap Konsumen dalam Mengambil Keputusan Menjadi Mahasiswa pada Sekolah Tinggi Ilmu Manajemen Pase Langsa
(Universitas Sumatera Utara, 2011)Nowadays business development is being in progress at full speed, and this has caused the competition to be tight, including the field of education, especially in Academies. A marketing strategy is needed to be able to win ... -
Analisis Pengaruh Saluran Pemasaran dan Harga terhadap Pendapatan Petani Jeruk Manis di Daerah Sukanalu Kecamatan Barusjahe Kabupaten Karo
(Universitas Sumatera Utara, 2008)Orange is one of the agriculture product that gets a priority to developed, because the orange farm can be used to farmer income. One of the center of orange product in residence of Karo is region of Sukanalu Distric ... -
Analisis Strategi Keunggulan Bersaing Indihome Pt Telkom Indonesia (Tbk) Witel Medan
(Universitas Sumatera Utara, 2020)Reflecting on the conditions with very tight business competition in the telecom munications and internet industry in Indonesia, this directly requires Telkom to implement an appropriate competitive strategy in managing ... -
Pengaruh Kualitas Aplikasi E-Kinerja, Kompetensi PenggunaAplikasi E-Kinerja terhadap Kepuasan Pegawai Negeri Sipil Pengguna E-Kinerja Melalui Persepsi Kemudahan Penggunaan Sebagai Variabel Intervening pada Pemerintah Kota Banda Aceh Tahun 2020
(Universitas Sumatera Utara, 2021)Tujuan dilakukannya penelitian ini adalah untuk mengetahui bagaimana pengaruh kualitas aplikasi dan kompetensi pengguna terhadap kepuasan pegawai negeri sipil pengguna e-kinerja pada Pemerintah Kota Banda Aceh tahun ... -
Pengaruh Servicescape, Brand Experience dan Social Media Marketing terhadap Keputusan Pembelian melalui Brand Image sebagai Variabel Intervening pada Filosofi Kopi Medan
(Universitas Sumatera Utara, 2021)Gelombang ketiga era kopi berdampak signifikan terhadap peningkatan peminum kopi di Kota Medan. Itu terlihat dari mudahnya menemukan coffee shop kekinian di kawasan ini. Oleh karena itu, tingkat persaingan yang semakin ... -
Pengaruh E-Service Quality dan Costumer Satisfaction terhadap Repurchase Intention Memalui Online Consumer Review sebagai Variabel Intervening pada Marketplace Shopee
(Universitas Sumatera Utara, 2022)The objective of the research is to analyze of e-service quality and customer satisfaction on repurchase intention through online consumer reviews in Shopee marketplace. This is an associative research. The sample was 190 ... -
Pengaruh E-Service Quality dan Customer Satisfaction terhadap Repurchase Intention Melalui Online Consumer Review sebagai Variabel Intervening pada Marketplace Shopee
(Universitas Sumatera Utara, 2022)The objective of the research is to analyze of e-service quality and customer satisfaction on repurchase intention through online consumer reviews in Shopee marketplace. This is an associative research. The sample was 190 ... -
Pengaruh Kualitas Layanan dan Citra Perusahaan terhadap Loyalitas Pelanggan, melalui Kepuasan Pelanggan pada Pelanggan Korporasi XXX
(Universitas Sumatera Utara, 2021)To increase economic growth through infrastructure development in Indonesia, the Government is accelerating projects that are considered strategic and have high urgency to be realized in a short period. Corporate of ... -
Pengaruh E-Service Quality dan Customer Satisfaction terhadap Repurchase Intention melalui Online Consumer Review sebagai Variabel Intervening pada Marketplace Shopee
(Universitas Sumatera Utara, 2022)The objective of the research is to analyze of e-service quality and customer satisfaction on repurchase intention through online consumer reviews in Shopee marketplace. This is an associative research. The sample was ... -
Pengaruh Kualitas Layanan dan Citra Perusahaan terhadap Loyalitas Nasabah dengan Kepuasan Nasabah sebagai Variabel Intervening (Studi Kasus Agen Brilink PT Bank Rakyat Indonesia (Persero) Tbk. Kantor Wilayah Medan)
(Universitas Sumatera Utara, 2021)Bank is a business entities that collect funds from the public such as deposits and its will be distributed to the public in the form of credit and / or other forms in order to improve people's lives. The Brilink agent ... -
Pengaruh Inovasi Produk, Sikap Konsumen dan Daya Tarik Iklan terhadap Keputusan Pembelian Sepeda Motor Yamaha Pada CV Mitra Motor Sejati Medan
(Universitas Sumatera Utara, 2014)Yamaha as a growing automotive company realizes intense competition among automotive industries. Yamaha continuously convinces the consumers provide the best further. There are many Yamaha distributors in Medan selling ... -
Pengaruh Kemampuan Beradaptasi, Keterampilan Berkomunikasi dan Lingkungan Kerja Terhadap Kinerja Pegawai Kantor Walikota Medan dengan Tim Kerja sebagai Variabel Intervening
(Universitas Sumatera Utara, 2022)Upaya beradaptasi yang baik terhadap perubahan akan meningkatkan kinerja organisasi. Komunikasi yang baik dalam sebuah organisasi baik dengan atasan, rekan kerja dan bawahan akan mempermudah dalam mengkomunikasikan permasalahan ...
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