Department of Communication Science: Recent submissions
Now showing items 101-120 of 2255
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Perilaku Doom Spending Generasi Z Di Media Sosial Di Kota Medan
(Universitas Sumatera Utara, 2025)This study explores the phenomenon of doom spending behavior among Generation Z in Medan City within the context of social media usage. Doom spending refers to impulsive consumption driven by emotional responses such as ... -
Analisis Framing Pemberitaan Kampanye Pemilihan Gubernur Sumatera Utara 2024 pada Media Online Detik.Com
(Universitas Sumatera Utara, 2025)The 2024 North Sumatra Regional Election (Pilkada Sumut) is a significant political event widely covered by the media, including Detiksumut. The media plays a crucial role in shaping public opinion through its news coverage. ... -
Diskursus Penggunaan Bahasa Youtuber Gaming (Analisis Isi pada Kanal YouTube @WindahBasudara)
(Universitas Sumatera Utara, 2025)This study aims to analyze the discourse of language use in gaming YouTuber content, with a case study on the YouTube channel @WindahBasudara. The focus of the research is directed towards the use of harsh language, sarcasm, ... -
Analisis Semiotika Pesan Komunikasi dan Kreativitas dalam Iklan YouTube Wonderful Indonesia : Culture and Heritage sebagai Inovasi Budaya Nasional
(Universitas Sumatera Utara, 2025)The research entitled Semiotic Analysis of Communication Messages and Creativity in the Wonderful Indonesia: Culture and Heritage YouTube Advertisement as a National Cultural Innovation. The purpose of this study is to ... -
Pelaporan melalui Website Lapor.go.id Diskominfo dalam Meningkatkan Kualitas Pelayanan Publik pada Masyarakat di Kota Medan
(Universitas Sumatera Utara, 2025)This research is titled Reporting Through the Lapor.go.id Website by Diskominfo in Improving the Quality of Public Services for the Community in Medan City. The purpose of this study is to examine how reporting through the ... -
Penggunaan Instagram sebagai Strategi Komunikasi Politik Rico Waas dalam Membentuk Personal branding sebagai Calon Wali Kota Medan
(Universitas Sumatera Utara, 2025)This study aims to analyze the use of Instagram as a political communication strategy by Rico Waas in building his personal branding as a candidate for Mayor of Medan. The analysis is based on the AIDA model (attention, ... -
Strategi Komunikasi Politik Calon Legislatif Muhammad Afri Rizki Lubis di Pemilihan Legislatif Kota Medan Tahun 2024
(Universitas Sumatera Utara, 2025)This thesis analyzes the political communication strategy employed by Muhammad Afri Rizki Lubis, a member of the Medan City Regional House of Representatives (DPRD) for the 2019–2024 period from the Golkar Party, who is ... -
Kajian Komunikasi Antarbudaya Tentang Mbaba Kampil pada Proses Pernikahan Adat Masyarakat Karo
(Universitas Sumatera Utara, 2025)This study explores the Mbaba Kampil tradition in the traditional wedding ceremonies of the Karo community, with a focus on intercultural communication. Utilizing Social Identity Theory as the theoretical framework, the ... -
Analisis Media Relations Humas PT. Bank Sumut dalam Meningkatkan Reputasi di Kota Medan
(Universitas Sumatera Utara, 2025)This research is entitled Analysis of Media Relations of PT Bank Sumut Public Relations in Improving Reputation in Medan. The purpose of this study is to determine the media relations management carried out by Bank ... -
Teknologi Digital dan Kecerdasan Emosional terhadap Kemampuan Komunikasi Asertif pada Pemimpin Milenial di PT.Gema Sehat Indonesia
(Universitas Sumatera Utara, 2025)This Study aims to analyze the influence of digital technology and emotional inttelligence on assertive communication among millenial leaders at PT.Gema Sehat Indonesia. The research adopts a quantitative approach using ... -
Konflik Komunikasi Antarbudaya Mertua Perempuan dan Menantu Perempuan pada Perkawinan Impal Suku Karo (Studi Kasus di Kabupaten Deli Serdang)
(Universitas Sumatera Utara, 2025)Impal marriage is a traditional practice unique to the Karo ethnic community in North Sumatra, in which a man marries his maternal aunt’s daughter. While this custom is believed to strengthen familial bonds, in practice, ... -
Korean Wave dalam Pembentukan Identitas Remaja Fandom Carat Medan: Analisis Pemaknaan Remaja tentang Musik Pop Korea (K-Pop) pada Channel YouTube @Pledis17
(Universitas Sumatera Utara, 2025)This study analyzes the reception, interpretation, and role of values conveyed by K-Pop group SEVENTEEN in shaping the identities of adolescent members of the Carat in Medan, through the YouTube channel @Pledis17. The ... -
Manajemen Komunikasi Bencana Dinas Pemadam Kebakaran dan Penyelamatan (DISDAMKARMAT) dalam Penanggulangan Kebakaran di Kota Medan
(Universitas Sumatera Utara, 2025)This study aims to analyze the disaster communication management carried out by the Fire and Rescue Department (DISDAMKARMAT) of Medan City in fire emergency response, identify the challenges faced, and evaluate its ... -
Presentasi Diri Anggota Komunitas “Kelompok Pegiat Ilustrasi” melalui Karya Seni
(Universitas Sumatera Utara, 2025)This research is entitled “Self-Presentation of Kelompok Pegiat Ilustrasi Community Members Through Visual Artworks”. The purpose of this study is to explore how members of the Kelompok Pegiat Ilustrasi (KPI) community ... -
Model Adaptasi Komunikasi dan Konsep Diri Mahasiswa yang Mengalami Kecemasan Berkomunikasi di Universitas Sari Mutiara Indonesia
(Universitas Sumatera Utara, 2025)The objective of this research is to understand the process of communication adaptation and the self-concept of students who experience communication anxiety in a multicultural campus environment. This research uses a ... -
Analisis Fitur Streak pada Tiktok terhadap Intensitas Komunikasi Antarpribadi Mahasiswa Universitas Sumatera Utara
(Universitas Sumatera Utara, 2025)This research is titled Analysis of the Streak Feature on TikTok and Its Impact on the Interpersonal Communication Intensity of Students at the Universitas Sumatera Utara. The purpose of this study is to determine whether ... -
Fenomena Detoksifikasi Media Sosial sebagai Reaksi Efek Negatif Penggunaan Media Sosial yang Berlebihan (Studi Fenomenologi pada Mahasiswa Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Sumatera Utara)
(Universitas Sumatera Utara, 2025)This study is entitled "The Phenomenon of Social Media Detoxification as a Reaction to the Negative Effects of Excessive Use of Social Media (Phenomenological Study of Students of the Communication Science Study Program, ... -
Eksistensi Humas dalam menjalin Hubungan Eksternal Di Universitas Al-Azhar Medan
(Universitas Sumatera Utara, 2025)This research is entitled “The Existence of Public Relations in Establishing External Relations at Al-Azhar University Medan”. This research discusses the existence of Public Relations at Al-Azhar University Medan in ... -
Pola Komunikasi Antarpribadi Pemimpin Transformasional Dalam Penerapan Budaya Organisasi Di Badan Pendidikan Dan Pelatihan Keuangan – Kementerian Keuangan Republik Indonesia
(Universitas Sumatera Utara, 2025)The objective of the research is to analyze interpersonal communication pattern of transformational leaders, the form of message interpersonal communication of transformational leaders, and the obstacles in interpersonal ... -
Netnografi Komunikasi Antarbudaya Fenomena Reverse Culture Shock dan Re-Adaptasi Content Creator di Youtube
(Universitas Sumatera Utara, 2025)This research aims to analyze the digital footprints left by Youtube content creator regarding reverse culture shock and their re-adaptation efforts to reintegrate into their social environment of their home region after ...