Department of Communication Science: Recent submissions
Now showing items 81-100 of 2230
-
Penggunaan Instagram sebagai Strategi Komunikasi Politik Rico Waas dalam Membentuk Personal branding sebagai Calon Wali Kota Medan
(Universitas Sumatera Utara, 2025)This study aims to analyze the use of Instagram as a political communication strategy by Rico Waas in building his personal branding as a candidate for Mayor of Medan. The analysis is based on the AIDA model (attention, ... -
Strategi Komunikasi Politik Calon Legislatif Muhammad Afri Rizki Lubis di Pemilihan Legislatif Kota Medan Tahun 2024
(Universitas Sumatera Utara, 2025)This thesis analyzes the political communication strategy employed by Muhammad Afri Rizki Lubis, a member of the Medan City Regional House of Representatives (DPRD) for the 2019–2024 period from the Golkar Party, who is ... -
Kajian Komunikasi Antarbudaya Tentang Mbaba Kampil pada Proses Pernikahan Adat Masyarakat Karo
(Universitas Sumatera Utara, 2025)This study explores the Mbaba Kampil tradition in the traditional wedding ceremonies of the Karo community, with a focus on intercultural communication. Utilizing Social Identity Theory as the theoretical framework, the ... -
Analisis Media Relations Humas PT. Bank Sumut dalam Meningkatkan Reputasi di Kota Medan
(Universitas Sumatera Utara, 2025)This research is entitled Analysis of Media Relations of PT Bank Sumut Public Relations in Improving Reputation in Medan. The purpose of this study is to determine the media relations management carried out by Bank ... -
Teknologi Digital dan Kecerdasan Emosional terhadap Kemampuan Komunikasi Asertif pada Pemimpin Milenial di PT.Gema Sehat Indonesia
(Universitas Sumatera Utara, 2025)This Study aims to analyze the influence of digital technology and emotional inttelligence on assertive communication among millenial leaders at PT.Gema Sehat Indonesia. The research adopts a quantitative approach using ... -
Konflik Komunikasi Antarbudaya Mertua Perempuan dan Menantu Perempuan pada Perkawinan Impal Suku Karo (Studi Kasus di Kabupaten Deli Serdang)
(Universitas Sumatera Utara, 2025)Impal marriage is a traditional practice unique to the Karo ethnic community in North Sumatra, in which a man marries his maternal aunt’s daughter. While this custom is believed to strengthen familial bonds, in practice, ... -
Korean Wave dalam Pembentukan Identitas Remaja Fandom Carat Medan: Analisis Pemaknaan Remaja tentang Musik Pop Korea (K-Pop) pada Channel YouTube @Pledis17
(Universitas Sumatera Utara, 2025)This study analyzes the reception, interpretation, and role of values conveyed by K-Pop group SEVENTEEN in shaping the identities of adolescent members of the Carat in Medan, through the YouTube channel @Pledis17. The ... -
Manajemen Komunikasi Bencana Dinas Pemadam Kebakaran dan Penyelamatan (DISDAMKARMAT) dalam Penanggulangan Kebakaran di Kota Medan
(Universitas Sumatera Utara, 2025)This study aims to analyze the disaster communication management carried out by the Fire and Rescue Department (DISDAMKARMAT) of Medan City in fire emergency response, identify the challenges faced, and evaluate its ... -
Presentasi Diri Anggota Komunitas “Kelompok Pegiat Ilustrasi” melalui Karya Seni
(Universitas Sumatera Utara, 2025)This research is entitled “Self-Presentation of Kelompok Pegiat Ilustrasi Community Members Through Visual Artworks”. The purpose of this study is to explore how members of the Kelompok Pegiat Ilustrasi (KPI) community ... -
Model Adaptasi Komunikasi dan Konsep Diri Mahasiswa yang Mengalami Kecemasan Berkomunikasi di Universitas Sari Mutiara Indonesia
(Universitas Sumatera Utara, 2025)The objective of this research is to understand the process of communication adaptation and the self-concept of students who experience communication anxiety in a multicultural campus environment. This research uses a ... -
Analisis Fitur Streak pada Tiktok terhadap Intensitas Komunikasi Antarpribadi Mahasiswa Universitas Sumatera Utara
(Universitas Sumatera Utara, 2025)This research is titled Analysis of the Streak Feature on TikTok and Its Impact on the Interpersonal Communication Intensity of Students at the Universitas Sumatera Utara. The purpose of this study is to determine whether ... -
Fenomena Detoksifikasi Media Sosial sebagai Reaksi Efek Negatif Penggunaan Media Sosial yang Berlebihan (Studi Fenomenologi pada Mahasiswa Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Sumatera Utara)
(Universitas Sumatera Utara, 2025)This study is entitled "The Phenomenon of Social Media Detoxification as a Reaction to the Negative Effects of Excessive Use of Social Media (Phenomenological Study of Students of the Communication Science Study Program, ... -
Eksistensi Humas dalam menjalin Hubungan Eksternal Di Universitas Al-Azhar Medan
(Universitas Sumatera Utara, 2025)This research is entitled “The Existence of Public Relations in Establishing External Relations at Al-Azhar University Medan”. This research discusses the existence of Public Relations at Al-Azhar University Medan in ... -
Pola Komunikasi Antarpribadi Pemimpin Transformasional Dalam Penerapan Budaya Organisasi Di Badan Pendidikan Dan Pelatihan Keuangan – Kementerian Keuangan Republik Indonesia
(Universitas Sumatera Utara, 2025)The objective of the research is to analyze interpersonal communication pattern of transformational leaders, the form of message interpersonal communication of transformational leaders, and the obstacles in interpersonal ... -
Netnografi Komunikasi Antarbudaya Fenomena Reverse Culture Shock dan Re-Adaptasi Content Creator di Youtube
(Universitas Sumatera Utara, 2025)This research aims to analyze the digital footprints left by Youtube content creator regarding reverse culture shock and their re-adaptation efforts to reintegrate into their social environment of their home region after ... -
Analisis Wacana Politik Debat Pemilihan Kepala Daerah Calon Walikota dan Wakil Walikota Kota Sibolga Tahun 2024
(Universitas Sumatera Utara, 2025)This research is entitled Political Discourse Analysis of the Regional Head Election Debate for Mayor and Deputy Mayor of Sibolga City in 2024. The purpose of this study is to analyze the political discourse of the regional ... -
Persepsi Pengguna Media Sosial Instagram dan X Mengenai Fenomena Hedonisme Keluarga Pejabat pada Cover Majalah Tempo 'Bisnis Anak-anak Jokowi'
(Universitas Sumatera Utara, 2025)This study aims to explore the perceptions and attitudes of Instagram and X (formerly Twitter) users regarding the phenomenon of the hedonistic lifestyle of public officials' families, sparked by the cover of Tempo ... -
Pengaruh Storytelling dalam Komunikasi Visual pada Iklan Animasi Sasa “Malaikatku Penyelamatku”
(Universitas Sumatera Utara, 2025)This study is titled The Influence of Storytelling in Visual Communication on Sasa’s Animated Advertisement “Malaikatku Penyelamatku”. The advancement of technology and digitalization has transformed marketing communication ... -
Strategi Public Relations Kantor Wilayah Kementerian Hukum dan HAM Sumatera Utara Dalam Membangun Citra Positif dan Kepercayaan Publik
(Universitas Sumatera Utara, 2025)This study aims to determine how the public relations strategy of the North Sumatra Ministry of Law and Human Rights Regional Office is implemented in building a positive image and public trust, the obstacles faced in ... -
Pesan Komunikasi Antarbudaya Pada Program Siaran Radio Del FM dan Upaya Memperkuat Identitas Budaya Batak di Kabupaten Toba
(Universitas Sumatera Utara, 2025)This research, titled "Intercultural Communication Messages in DEL FM Radio Broadcasts and Efforts to Strengthen Batak Cultural Identity in Toba Regency" aims to examine how intercultural communication practices carried ...