Master Theses
Master Theses
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Pengaruh Iklan dan Promosi Penjualan Sebagai Kegiatan Integrated Marketing Communication Terhadap Perilaku Pembelian ( Studi Korelasi Pada Penjualan Mobil Toyota Avanza di PT.Dunia Barusa Kota Banda Aceh )
(Universitas Sumatera Utara, 2015)The focus of this study lies in the Advertising and Sales Promotion activities as Integrated Marketing Communications (IMC) on the marketing of Toyota Avanza applied by PT Dunia Barusa, Banda Aceh. This study uses a ... -
Interaksi Simbolik dalam Proses Komunikasi Jual Beli Ternak “Marosok” di Payakumbuh Sumatera Barat
(Universitas Sumatera Utara, 2017)This research tried to answer the question about how the process of symbolic interaction in marosok livestock trading communication and construction of the meaning contained in the symbolic interaction in the process of ... -
Strategi Manajemen Hotel Hermes Palace dan Kyriad Muraya Hotel Aceh dalam Melaksanakan Fungsi Public Relations
(Universitas Sumatera Utara, 2019)Jumlah hotel di Banda Aceh terus mengalami peningkatan, namun keberadaan divisi public relations masih jarang ditemukan. Aktivitas public relations dibutuhkan untuk mempertahankan dan meningkatkan okupansi. Hotel Hermes ... -
Efektivitas Komunikasi Antarpribadi Pasangan Suami Istri Pegawai Negeri Sipil Kabupaten Aceh Tamiang dalam Membangun Budaya Anti-Korupsi
(Universitas Sumatera Utara, 2019)Penelitian ini berjudul efektivitas komunikasi antarpribadi pasangan suami istri Pegawai negeri sipil Kabupaten Aceh Tamiang dalam membangun budaya anti korupsi yang bertujuan untuk mengetahui efektivitas komunikasi ... -
Strategi Komunikasi Pengajar “Bimbingan Konsultasi Belajar Nurul Fikri Medan” Dalam Meningkatkan Prestasi Belajar Peserta Didik
(Universitas Sumatera Utara, 2019)Communication strategy is one of the important components in the teaching-learning process. Teachers should have the capacity to communicate well in teaching in order to increase their students' learning performance. The ... -
Komunikasi Antarbudaya Etnis Nias dan Batak Dalam Menangani Konflik di Perusahaan Kelapa Sawit Aek Natio Group Area Kebun Samsam Riau
(Universitas Sumatera Utara, 2019)The objective of the research was to analyze the process of cross-cultural communication between Nias employees and Bataknese employees which causes cross-ethnic conflicts and how resolve them. The research used qualitative ... -
Persepsi Aparatur Sipil Negara (ASN) di Badan Pusat Statistik (BPS) Provinsi Sumatera Utara Tentang Enam Aktivitas Ujaran Kebencian Berkategori Pelanggaran Disiplin
(Universitas Sumatera Utara, 2019)Tesis ini berjudul Persepsi Aparatur Sipil Negara (ASN) di Badan Pusat Statistik (BPS) Provinsi Sumatera Utara Tentang Enam Aktivitas Ujaran Kebencian Berkategori Pelanggaran Disiplin. Penelitian ini bertujuan untuk ... -
Konstruksi Makna Pesan Komunikasi Penyerahan Mahar (Manurduk Partadingan) dalam Tradisi Perkawinan Etnis Simalungun di Sondi Raya
(Universitas Sumatera Utara, 2019)The research was focused on the process of communication and construction of meaning in the tradition of handing in dowry (manurduk partadingan) in Simalungunese marriage in Sondi Raya. It used qualitative method with ... -
Komunikasi Antarpribadi Guru Bimbingan Konseling dalam Pembentukan Konsep Diri Santri Indisipliner di Pesantren Ar Raudlatul Hasanah Medan
(Universitas Sumatera Utara, 2019)This research is entitled Interpersonal Communication of Guidance and Counseling Teachers in Building Self-Concept to the Students of Interdisciplinary Studies in Islamic Boarding School Ar Raudlatul Hasanah, Medan. The ... -
Strategi Media Relations Humas Pemerintah Kabupaten Tapanuli Utara untuk Meningkatkan Citra Positif
(Universitas Sumatera Utara, 2017)The purpose of this study is to find out how media relations strategies are applied in media relationships, barriers faced in running the media relations strategy and the relationship model created between the PR with the ... -
Model Komunikasi dalam Pendampingan Program Keluarga Harapan di Kabupaten Aceh Timur
(Universitas Sumatera Utara, 2017)The purposes of this research are to discover the implementation of communication model on the PKH-assistance; to analyze the role of facilitators interpreted their tasks in assistance the beneficiaries and to explore the ... -
Strategi Komunikasi Pemasaran ASI Eksklusif pada Dinas Kesehatan Kota Solok Terhadap Sikap Ibu Bekerja dan Tidak Bekerja di Kota Solok dalam Pemberian ASI Eksklusif
(Universitas Sumatera Utara, 2018)This research was cunduct to determine of working and non-working mothers attitude on Exclusive Breastfeeding marketing communication Strategy of Solok City Health Office, and the difference action between working and non ... -
Penanganan Konflik Etnis di Kota Tanjungbalai dalam Perspektif Komunikasi Antarbudaya
(Universitas Sumatera Utara, 2017)The purpose of this research is to figure out how the real problems that exist in the city of Tanjungbalai regarding the ethnicity conflict the occurred on the 29th of July 2016 and the influencing factors that caused the ... -
Kompetensi Komunikasi Kemitraan Bidan Desa dan Dukun Bayi dalam Mendukung Penurunan Angka Kematian Ibu dan Bayi di Kecamatan Singkohor Kabupaten Aceh Singkil
(Universitas Sumatera Utara, 2017)The purpose of this research is to analyze communication competence partnership of traditional birth helper and village midwife in supporting the decrease of the number of mother and child's death and to analyze efforts ... -
Analisis Framing Pemberitaan Kasus Ahok di Harian Serambi Indonesia
(Universitas Sumatera Utara, 2017)This research was conducted to find out the framing of Ahok case, the factors influencing media content, and editorial policy of Serambi Indonesia newspaper Serambi Indonesia in determining the news. This type of research ... -
Pengelolaan Kesan Citra Diri Pekerja Seks Komersial (PSK) Pinggir Jalan di Kota Medan
(Universitas Sumatera Utara, 2017)This research entitled Impression Management Street Prostitute’s Self Image in Medan City. The purpose of this research is to describe Impression Management Prostitute’s Self Image to customers, family and the environment. ... -
Pengaruh Komunikasi Penyuluhan Petugas Lapangan Keluarga Berencana Terhadap Adopsi Alat Kontrasepsi Vasektomi di Kota Sibolga
(Universitas Sumatera Utara, 2016)The purpose of this study was to determine the effect of communication Extension family planning field workers to the adoption of contraceptive vasectomy in Sibolga. This study uses the theory of Communication Extension, ... -
Budaya Komunikasi Organisasi dan Motivasi Kerja Terhadap Kinerja Pegawai (Studi Korelasional Budaya Komunikasi Organisasi dan Motivasi Kerja Terhadap Kinerja Pegawai di Lingkungan Sekretariat Daerah Kabupaten Langkat)
(Universitas Sumatera Utara, 2016)The focus of this study to determine the correlation of Organizational Communication Culture and Work Motivation against Employee Performance in Environmental Regional Secretariat District of Langkat using quantitative ... -
Model Komunikasi Anggota Satuan Polisi Pamong Praja Dalam Menertibkan Pedagang Kaki Lima (Studi Kasus pada Petugas Satpol PP Kabupaten Aceh Tamiang)
(Universitas Sumatera Utara, 2016)This study aimed to find out the process, technical and communication model member Civil Service Police Unit in Aceh Tamiang curb street vendors in the City Kualasimpang precisely located on Jalan Ahmad Yani and Cut Nyak ... -
Strategi Komunikasi Pemasaran Pariwisata Arung Jeram Kabupaten Aceh Tenggara
(Universitas Sumatera Utara, 2016)The objective of the study was to find out the promotion plan, marketing communication strategy, and promotion implementation of rafting tourism in Southeast of Aceh Regency. The research applied the theory of tourism ...
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