Department of Business Administration: Recent submissions
Now showing items 321-340 of 1432
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Implementasi Metode Job Safety Analysis sebagai upaya Pencegahan Kecelakaan Kerja pada Karyawan (Studi pada PKS Rantau Kasai PT. Tor Ganda Kandir Medan)
(Universitas Sumatera Utara, 2022)Increasing technology in the era of globalization requires every company, especially companies engaged in industry to use technology as an aid in fulfilling the production process. The use of advanced technology can be ... -
Pengaruh Gaya Kepemimpinan dan Budaya Organisasi terhadap Loyalitas Kerja Karyawan Kantor PTPN III Kebun Membang Muda (Studi Kasus pada Karyawan bagian Lapangan)
(Universitas Sumatera Utara, 2022)Loyalty is one of the elements contained in employee appraisers which consists of loyalty to work, position, and organization. The number of violations of regulations or organizational culture committed by employees of ... -
Pengaruh Kompensasi dan Lingkungan Kerja terhadap Turnover Intention Karyawan (Studi Kasus pada PT Pratama Sakti Mandala)
(Universitas Sumatera Utara, 2022)Turnover intention is the behavior or desire or tendency to leave/dismiss an individual from a member or an organization and be replaced again by another employee. The existence of this behavior can make the company's image ... -
Pengaruh Kompensasi, Disiplin Kerja, dan Motivasi terhadap Produktivitas Karyawan Bank Syariah Indonesia (Studi pada Bank Syariah Indonesia Kec. Kabanjahe)
(Universitas Sumatera Utara, 2023)The company's success is determined by human resources so that companies need to meet the needs of employees so that employees can work productively. Employee productivity The purpose of this study is to know how the impact ... -
Analisis Lokasi dan Keragaman Fasilitas dalam Meningkatkan Daya Tarik Berkunjung Wisatawan pada Usaha Mikro Kecil Menengah (UMKM) Pantai Batu Hoda (Batu Hoda Beach) di Samosir
(Universitas Sumatera Utara, 2023)The tourism sector is one of the largest revenue contributors in the Samosir Regency. Supported by the potential of various natural attractions. Samosir Regency is part of the priority tourism destinations in Indonesia. ... -
Pengaruh Pelatihan dan Motivasi Kerja Terhadap Kinerja Karyawan Pada PT. Bank SUMUT Syariah Cabang Pembantu Karya Medan
(Universitas Sumatera Utara, 2022)Facing the era of globalization and also the condition of society that continues to develop, it is often found that many companies are experiencing various problems that result in the company's failure to be able to ... -
Pengaruh Latar Belakang Keluarga, Gaya Hidup, dan Pergaulan Terhadap Minat Berwirausaha (Studi pada Generasi Muda (Gen-Z) di Kota Medan)
(Universitas Sumatera Utara, 2022)The younger generation is expected to be able to make changes because they are considered to have the highest level of productivity. Limited employment opportunities urge the paradigm of the younger generation from an ... -
Pengaruh Pola Komunikasi, Budaya Organisasi, dan Reward Terhadap Peningkatan Kinerja Karyawan pada PT. Bakrie Sumatra Plantation Kisaran
(Universitas Sumatera Utara, 2022)The success of a company is strongly influenced by the performance of each employee, where the company's performance is largely determined by the performance of its employees, so if the company's performance wants to ... -
Pengaruh Kerjasama Tim, Motivasi Kerja dan Kepuasan Kerja terhadap Kinerja Karyawan (Studi Pada Kantor J&T Sibuhuan-Sosa)
(Universitas Sumatera Utara, 2022)A company will be successful because it is obtained from the performance results of its employees, so the company needs to improve the quality of its employees' performance. Many factors affect employee performance, some ... -
Analisis Pemanfaatan Pemasaran Digital dalam Peningkatan Pendapatan Petani Kopi Gayo (Studi Pada Desa Pepalang Kota Takengon)
(Universitas Sumatera Utara, 2022)Indonesia is one of the countries with abundant natural resources. The agricultural sector is one of the sectors that affect the process of economic growth in Indonesia. One of the agricultural products that contributes ... -
Pengaruh Display Produk terhadap Keputusan Pembelian (Studi pada Aroma Bakery and Cake Shop Karya Jaya)
(Universitas Sumatera Utara, 2022)The decisions of purchasing are actions taken by consumers to purchase a product. Therefore, consumer purchasing decision making is a process of selecting one of several alternative problem solvings with real follow-up. ... -
Pengaruh Beban Kerja dan Motivasi terhadap Kinerja Karyawan pada PT. Perkebunan Nusantara IV (PERSERO) Medan
(Universitas Sumatera Utara, 2022)The existence of human resources in a company plays a very important role. In companies, employee performance can be influenced by various factors such as workload. A high workload can affect employees in completing their ... -
Efektivitas Digital Content Marketing Tiktok dalam Meningkatkan Minat Beli MS.Glow (Studi Kasus pada Distributor dan Reseller MS.Glow di Kota Medan)
(Universitas Sumatera Utara, 2022)This researcher has a background related to the phenomenon of digital content Tiktok whose use is growing rapidly, this is used as a promotional medium by businessmen. Through video and music shows displayed on the Tiktok ... -
Pengaruh Budaya Organisasi dan Stress Kerja terhadap Kinerja Karyawan pada Hotel Grand Inna Medan
(Universitas Sumatera Utara, 2022)Performance is a work achieved by a person in carrying out the tasks assigned to him on the basis of experience and ability and the time given. Therefore, in carrying out a job, a good organizational culture and minimal ... -
Pengaruh Empowering Leadership dan Budaya Organisasi terhadap Kinerja Karyawan pada PT. Bank Sumut Kantor Cabang Pembantu Sidamanik
(Universitas Sumatera Utara, 2022)Performance is the result of work that can be achieved by an employee in a company in accordance with the goals and standards of an employee set by the company. Optimizing performance, employees must be supported by the ... -
Analisis Jiwa Wirausaha dan Strategi Marketing Mix dalam Upaya Peningkatan Penjualan pada Usaha Coffee Box Ringroad Medan
(Universitas Sumatera Utara, 2022)Nowadays, many coffee shop businesses have sprung up, from the very simple to the very unique with a different appearance, even to the point of being known for their lifestyle. One of the places to gather and spend free ... -
Pengaruh Job Insecurity dan Beban Kerja terhadap Turnover Intention pada Karyawan Rumah Sakit Umum Mitra Sejati Medan
(Universitas Sumatera Utara, 2022)Turnover intention is the tendency of employees either psychologically or behaviorally and consciously to have a deliberate desire to leave an organization. The fluctuating intensity of employee turnover in the Mitra Sejati ... -
Pengaruh Lingkungan Kerja dan Beban Kerja terhadap Produktivitas Kerja Karyawan pada PT. Horti Jaya Lestari Cabang Dokan
(Universitas Sumatera Utara, 2022)Productivity is a measure that shows the extent to which the utilization of existing resources produces an optimal result. The existence of instability of production at PT. Horti Jaya Lestari Dokan shows a decrease in ... -
Pengaruh Store Atmosphere dan Viral Marketing terhadap Buying Decision (Studi pada Konsumen Seis Café & Public Space di Jalan Sei Silau Kota Medan)
(Universitas Sumatera Utara, 2022)This research has a background related to the Café phenomenon that continues to grow in Medan City with various interior & exterior design concepts as well as various marketing strategy methods. Seis Café & Public Space ... -
Pengaruh Harga, Persepsi Kemudahan Penggunaan, dan E-Wom terhadap Keputusan Pembelian Melalui Tiktok Shop di Kota Medan
(Universitas Sumatera Utara, 2022)Tiktok Shop just launched in September 2021. Although Tiktok Shop is a new feature of Tiktok, the sales results from Tiktok Shop are very large. And also the popularity of Tiktok, which is currently in great demand by ...