Department of Business Administration: Recent submissions
Now showing items 681-700 of 1432
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Pengaruh Harga dan Kualitas Pelayanan terhadap Kepuasan Pelanggan Alfamart Kapten Muslim 2 Medan
(Universitas Sumatera Utara, 2013)Penelitian ini bertujuan untuk mengetahui pengaruh harga dan kualitas pelayanan terhadap kepuasan pelanggan Alfamart Kapten Muslim 2 Medan, baik secara parsial, maupun secara simultan. Populasi dalam penelitian ini ... -
Strategi Pengembangan Usaha Baju Impor Bangkok (Studi pada Toko Baju “SCARPASHOP Jl Sei Padang Dalam 1 No 24 medan)
(Universitas Sumatera Utara, 2015)The fashion world is now growing rapidly as people increasingly high demand for apparel products. This study aims to formulate an appropriate business development strategy to be applied to businesses Store Dscarpa Shop ... -
Analisis Pengaruh Strategi Bauran Pemasaran terhadap Loyalitas Pelanggan pada Warung Bambu I’AM Binjai
(Universitas Sumatera Utara, 2013)The Purpose of this research is to determine the availability of positive and significant effect in marketing mix which consist of product, price, place, promotion, people, physical evidence and process to customer ... -
Pengaruh Strategi Bauran Pemasaran Ritel terhadap Keputusan Pembelian Konsumen pada MaxiMart Thamrin Plaza Medan
(Universitas Sumatera Utara, 2015)This study aimed to determine (1) the influence of product, price, promotion, service and physical facilities effect on purchasing decisions at MaxiMart Thamrin Plaza Medan, (2) the effect of retailing mix simultaneosly ... -
Pengaruh Budaya Kerja terhadap Kinerja Karyawan pada Blue Bird Group Medan Tahun 2013
(Universitas Sumatera Utara, 2013)The title of this survey is “Influence of Work Culture to Employee Performance in Blue Bird Group Medan on 2013.” The purpose of this survey is to know whether there is or there is not a significant influence of work ... -
Analisis Pengaruh Prestasi Kerja Karyawan terhadap Promosi Jabatan (Studi Kasus pada Karyawan PT Sumber Cipta Multiniaga Medan)
(Universitas Sumatera Utara, 2015)Human resources are often referred to as intellectual capital (intellectual capital) is made up of people in the organization who have the ability, talent, and passion to work and that's all they use in their work. An ... -
Strategi Bauran Pemasaran untuk Meningkatkan Penjualan pada Toko Naufal Fashion Binjai
(Universitas Sumatera Utara, 2015)The fashion world is now growing rapidly as people increasingly high demand for apparel products. At the present time people would want a product that has good quality clothes at affordable prices. With the information ... -
Pengaruh Keselamatan dan Kesehatan Kerja terhadap Produktivitas Kerja Karyawan pada PT Multi Structure Duri-Riau
(Universitas Sumatera Utara, 2015)Implementation of health and safety programs for employees is very important because it aims to create a unified system of safety and work with the involvement of elements of management, labor, working conditions and ... -
Analisis Faktor-Faktor yang Mempengaruhi Keputusan Pembelian Konsumen pada Youlanda Bakery and Cake Shop Delitua
(Universitas Sumatera Utara, 2014)Youlanda Bakery and Cake Shop is a culinary efforts in the field of bread, which was established on 1 January 2007. Rapid development of business in the culinary world requires a company to be more competitive in the ... -
Strategi Pengembangan Usaha Jamur Tiram (Studi pada Usaha Jamur Tiram Bapak Koko di Tanjung Slamet, Medan Sunggal)
(Universitas Sumatera Utara, 2014)Mr. Koko is the ownership of Oyster Mushroom which produced fresh Oyster mushroom. Where’s the Oyster mushroom has many function for healthy and food gathering in Indonesia. In the development of this business, we need ... -
Pengaruh Kualitas Pelayanan Jasa Perbankan terhadap Kepuasan Nasbah pada Bank Sumut Cabang Pembantu Seribudolok
(Universitas Sumatera Utara, 2015)A bank is a financial institution in Indonesia has a Major Role For Indonesian Economy continuity. As prayers one attempt for retain customers / consumer, can should bank determines policies and technology the right ... -
Analisis Strategi Pengembangan Usaha Mikro, Kecil dan Menengah (Studi Pada Usaha Batu Bata Kembar di Desa Saba Sitahul-tahul, Kecamatan Padang Bolak, Kabupaten Padang Lawas Utara)
(Universitas Sumatera Utara, 2014)Micro, Small and Medium Enterprises are studied is Twin Bricks Enterprises located in the village of Saba Sitahul-tahul, District Padang Bolak, Regency Padang Lawas Utara. This effort established in 2009 and made bricks ... -
Pelaksanaan Langkah-Langkah Positioning Produk Bawang Goreng Inovatif Pada Mdn-Crispy 22
(Universitas Sumatera Utara, 2014)Crispy Mdn-22 is one of the creative effort that produces innovative Fried Onions. The Crispy Fried Onions in presenting fried onions implemented differently and more special than usual fried onions.Crispy fried onions ... -
Analisis Strategi Pengembangan Usaha dalam Upaya Peningkatan Penjualan (Studi pada Clothing Merk Blackstar di Medan)
(Universitas Sumatera Utara, 2014)In the present, in facing business competition that is more strict we are required to be able to develop businesses, to get progress and successful and can compete with with other business ventures. Many obstacles faced ... -
Pengaruh Penerapan Sistem Manajemen Mutu International Organization For Standardization (ISO 9001:2008) terhadap Kinerja Pegawai pada PT Asia Sakti Wahid Foods Manufacture Medan
(Universitas Sumatera Utara, 2014)This research aims to analyze the effect of the application of Quality Management System ISO 9001: 2008 with the performance of employees at PT Asia Sakti Wahid Foods Manufacture. This research is a form of associative ... -
Peranan Instagram sebagai Media Komunikasi Pemasaran Bisnis Online (Studi Deskriptif Kualitatif pada Bisnis Online Floshablee)
(Universitas Sumatera Utara, 2015)The title of this research is Instagram’s Role as TheMedia of e-Commerce Marketing Communication (Descriptive Studyat Floshablee Online Shop). The goals of this research are to know how Instagram’s role in the process ... -
Pengaruh Kualitas Produk, Kualitas Layanan, dan Harga terhadap Kepuasan Konsumen pada Toko Kopinkra - Kotama Shoes
(Universitas Sumatera Utara, 2014)The company can perform a variety of ways to meet customer satisfaction. One of the things that can be done is to learn about and pay attention to factors that affect customer satisfaction. Some of the factors that ... -
Analisis Faktor-Faktor yang Mempengaruhi Keputusan Konsumen dalam Membeli Produk Fashion Handmade Bangkok (Studi Penelitian pada Isaura Fashion)
(Universitas Sumatera Utara, 2015)An understanding of consumer behavior is very necessary especially at this time, where the development of the fashion world so rapidly and quickly create higher competition intensity, and it is becoming very important ... -
Pengaruh Store Atmosphere terhadap Keputusan Pembelian Konsumen pada Next Salon For Men Jalan Dr. Mansyur No 94 Medan.
(Universitas Sumatera Utara, 2014)This research aims to analyze the atmosphere in the Next store Salon For Men, analyzing consumer purchasing decisions at Next Salon for Men, and analyze the effect of store atmosphere on consumer purchasing decisions. ... -
Strategi Penetapan Harga dalam Mempertahankan Pelanggan (Studi pada PT XL AXIATA TBK Regional Sumatera Utara)
(Universitas Sumatera Utara, 2013)This thesis entitled "Pricing Strategy in Keeping Customers (Study on PT XL Axiata Tbk Regional North Sumatra)". As for the background of this thesis is the development of telecommunications is now a trend in society ...