Department of Business Administration: Recent submissions
Now showing items 701-720 of 1432
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Analisis Strategi Pembiayaan Kredit Mikro pada PT Bank Sumut (Studi pada PT Bank Sumut Kantor Cabang Pembantu Belawan)
(Universitas Sumatera Utara, 2015)Bank is a financial institution that is a place for companies - companies, government agencies and the private sector and individuals to save funds - funds. In realizing the ideals - ideals of the nation to build a new ... -
Pengaruh e-Marketing terhadap Kinerja Kariawan pada PT. PP. London Sumatera Indonesia Tbk, Medan
(Universitas Sumatera Utara, 2013)Untuk mencapai tujuan perusahaan, salah satu faktor yang sangat penting adalah kinerja karyawan. Kinerja karyawan dipengaruhi oleh beberapa faktor diantaranya e- marketing yang dapat mendorong karyawan untuk menjalankan ... -
Peranan Job Order Costing Method dalam Menetapkan Harga Pokok Produksi pada UD Delima Jaya Perabot Medan
(Universitas Sumatera Utara, 2014)Cost accounting has a very important role in a company, because it gives some information about the cost, which is very useful information for management in planning, control and decision making. One needs the ... -
Pengaruh Pendidikan dan Pelatihan (Diklat) terhadap Kinerja Pegawai (Studi pada PT Telekomunikasi Indonesia,Tbk Medan)
(Universitas Sumatera Utara, 2013)Setiap perusahaan akan terus berusaha mencapai target laba untuk tetap mampu bertahan dalam menghadapi persaingan yang semakin ketat. Untuk meningkatkan laba maka perusahaan harus menjaga kepercayaan pelanggan untuk ... -
Pengaruh Produk Pinjaman dan Promosi terhadap Keputusan Melakukan Pinjaman di PT.Bank Sumut Kantor Cabang Pembantu USU Medan
(Universitas Sumatera Utara, 2013)With the increasing level of economic loans can be a solution in the economic development needs of the community. In this case the banks are required to work harder and more creative in attracting customers is by ... -
Faktor-Faktor yang Mempengaruhi Kepuasan Pelanggan (Studipada Boss Coffee Chocolate Jl.Dr.Mansyur Medan)
(Universitas Sumatera Utara, 2013)Pelanggan merupakan ujung tombak untuk menghasilkan laba bagi perusahaan, oleh sebab itu pelanggan harus dipertahankan dan dijaga agar tidak meninggalkan perusahaan dan menjadi pelanggan pesaing.Perusahaan yang berpusat ... -
Dampak Waralaba Toko Modern terhadap Pasar Tradisional (Studi pada Pasar Tradisional “Pajak Sore” Padang Bulan Medan)
(Universitas Sumatera Utara, 2013)The research is titled “The effect of franchise towards traditional market (case in Traditional Market “Pajak Sore” Padang Bulan Medan). The objective of this research is knowing the effect of business franchise towards ... -
Analisis Kebijakan Marketing Mix dalam Upaya Meningkatkan Volume Penjualan Produk Jasa Asuransi (Studi Pada AJB Bumiputera Cabang Kisaran)
(Universitas Sumatera Utara, 2013)Growing insurance companies in Indonesia, marked by numerous foreign insurance markets its products in Indonesia cause needs creativity to attract the public's attention as prospective policyholders . In the modern ... -
Word of Mouth Communication terhadap Keputusan Penggunaan Jasa (Studi Korelasional pada Kursus Bahasa Inggris Yayasan Pengembangan Persahabatan Indonesia-Amerika Medan)
(Universitas Sumatera Utara, 2014)Communication word of mouth is a kind of promotion or marketing that have leverage substantial against the action of the use of services by the consumer.This promotion not need money and effort of great but effective ... -
Pengaruh Pemberian Kredit terhadap Perkembangan Usaha Studi pada Debitur Kupedes Kredit Umum Pedesaan pada PT Bank Rakyat Indonesia (Persero), Tbk Unit Setia Budi Medan
(Universitas Sumatera Utara, 2013)The study is titled "The Effect of Credit Against Small Business Development (Studies in trade debtors of Bank Rakyat Indonesia KUPEDES Unit Medan Setia Budi)". The purpose of this study was to determine the effect of ... -
Pengaruh Perputaran Piutang terhadap Profitabilitas Perusahaan pada Industri Makanan & Minuman yang Terdaftar di Bursa Efek Indonesia (BEI)
(Universitas Sumatera Utara, 2013)The purpose of this study was to determine whether there is influence between the accounts receivable turnover of profitability as measured by return on assets (ROA) ratio. The research was conducted on the food and ... -
Analisis Faktor-Faktor yang Mempengaruhi Hasil Produksi Kelapa Sawit pada PT. Socfin Indonesia Meda
(Universitas Sumatera Utara, 2013)This research is entitled “Analisis Faktor-Faktor Yang Mempengaruhi Produksi CPO Pada PT. Socfin Indonesia Medan”. The objective of this research is to find out how are the effects of the width of land, employees and ... -
Strategi Bersaing dalam Pemasaran Melalui Analisis SWOT pada Toko Kaban di Perumnas Simalingkar Medan
(Universitas Sumatera Utara, 2013)In conducting it’s business activities often followed by intense competition. Competition is also experienced by Toko Kaban is now not only compete with similar business, but also to compete with the mini-franchise. ... -
Strategi Pengembangan Bisnis pada Usaha Rumah Makan Ikan Bakar Masto Jalan Ringroad Medan
(Universitas Sumatera Utara, 2014)Lately, the development of the restaurant business and culinary hawker center in Medan city grew very rapidly, resulting in a tight competition. To be eligible for this development then, we are required to be able to ... -
Analisis Pengaruh Bauran Pemasaran terhadap Keputusan Pembelian Mobil Merek Toyota Agya (Studi Kasus pada Toyota Auto 2000 Sisingamangaraja Medan)
(Universitas Sumatera Utara, 2015)Marketing mix is a set of tactical marketing tool and controlled by the company combined to produce the desired response target market consist of product , price , distribution channels and promotion . The concept of ... -
Analis Pengaruh Kualitas Pelayanan terhadap Loyalitas Pelanggan (Studi pada Next Salon for Men Jl. Dr. Mansyur Meda
(Universitas Sumatera Utara, 2015)Fashion Trend is increasingly modern nowadays as services business like saloon is growing very rapidly. Present day, the saloon is not only needed by women but also men. It is shown by the numbers of saloons that cater ... -
Home Industry dalam Peningkatan Pendapatan Rumah Tangga (Studi Deskripstif Kualitatif pada Deli Maya Sari Handicrft)
(Universitas Sumatera Utara, 2013)Home industry in increasing household income on Deli Maya Sari, this research aims to open up new ideas for small businesses that have recently opened a small micro businesses such as home industry and the community ... -
Pengaruh Eksternal Public Relations terhadap Brand Image pada Konsumen (Studi pada PT Telekomunikasi Indonesia, Tbk. Medan)
(Universitas Sumatera Utara, 2013)Penelitian ini berjudul Pengaruh Eksternal Public Relations terhadap Brand Image pada Konsumen (Studi pada kantor Telekomunikasi Indonesia, Tbk Medan). Penelitian ini bertujuan untuk menguji hipotesis dari kegiatan ... -
Analisis Pengaruh Capital Adequacy Ratio (CAR), Loan to Deposit Ratio (LDR), Net Interest Margin (NIM), Non Performing Loan (NPL), Biaya Operasional/Pendapatan Operasional (BOPO) terhadap Return On Asset (ROA) Bank Umum Go Public yang Listed di Bursa Efek Indonesia Periode 2008-2012
(Universitas Sumatera Utara, 2013)This study aimed to analyze the influence of the financial performance of the bank as measured by CAR ratio, LDR, NIM, NPL, and ROA for bank profitability as measured by ROA at commercial banks went public on the Stock ... -
Word of Mouth Communication terhadap Tindakan Pengguna Jasa di Mari Photo Studio Kabanjahe
(Universitas Sumatera Utara, 2013)The title of this essay is Word of Mouth Communication to Service User Actions in Mari Photo Studio Kabanjahe. This essay aimed to determine how the relationship of word of mouth communication to services to user actions ...