Undergraduate Theses
Undergraduate Theses
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Pengaruh Work Family Conflict dan Dukungan Organisasi terhadap Kepuasan Kerja Karyawan Bagian Sekretariat Perusahaan pada PTPN IV Medan
(Universitas Sumatera Utara, 2024)Job satisfaction is an employee's positive attitude towards their work. Factors that can influence job satisfaction include work family conflict and organizational support. Companies that do not understand the level of job ... -
Pengaruh Human Capital dan Talent Management terhadap Peningkatan Kinerja Karyawan pada PT. Telkom (Witel Medan)
(Universitas Sumatera Utara, 2024)Human resources in the organization have an important role in that all the potential that exists in human resources can be utilized as an effort to be able to achieve success in achieving goals both individually and in the ... -
Pengaruh Environmental Awareness dan Green Product Promotion terhadap Purchase Decision (Studi Kasus The Body Shop Medan)
(Universitas Sumatera Utara, 2024)Purchase Decision is the final decision taken by consumers to buy a product or service after considering various factors and alternatives. Factors that can influence Purchase Decision such as Environmental Awareness and ... -
Analisis Pengaruh Kecerdasan Emosional, Kecerdasan Intelektual dan Budaya Organisasi terhadap Produktivitas Karyawan pada Perusahaan JNE Cabang Medan Amplas
(Universitas Sumatera Utara, 2024)Productivity is the ability to generate work in accordance with predetermined plans. Factors that can influence productivity include emotional intelligence, intellectual intelligence, and organizational culture. If ... -
Pengaruh Online Customer Review dan Tagline “Gratis Ongkir” terhadap Keputusan Pembelian (Studi pada Generasi Z Pengguna Shopee di Kota Medan)
(Universitas Sumatera Utara, 2024)In this digital era, the development of internet technology has greatly influenced people's lifestyles, especially in shopping which nowadays can easily be done online. Shopee is an e-commerce company that continues to ... -
Pengaruh Job Crafting dan Tuntutan Kerja terhadap Kepuasan Kerja Karyawan (Studi pada PT. Infiniti International Logistic)
(Universitas Sumatera Utara, 2024)The development in the business world necessitates companies to have high- quality human resources (HR) to face changes and competition. The importance of job satisfaction among employees of PT. Infiniti International ... -
Analisis Manfaat Knowledge Sharing dan Relasi Bisnis dalam Pengembangan Usaha Anggota BPD HIPMI SUMUT
(Universitas Sumatera Utara, 2024)In an era where the development of the world is rapid, and competition between people is also getting tighter, it requires someone who wants to start a business to be able to take advantage of the environment, knowledge, ... -
Pengaruh Cyberloafing dan Employee Empowerment terhadap Job Satisfaction (Studi pada PT Inti Indosawit Subur)
(Universitas Sumatera Utara, 2024)In the digital era, the use of technology has become an inseparable part of daily life. Companies find it challenging to regulate employee activities during working hours. In this regard, it was found that employees of ... -
Pengaruh Perceived Organizational Support dan Work Life Balance terhadap Loyalitas Kerja Karyawan pada PT. Alamjaya Wirasentosa
(Universitas Sumatera Utara, 2024)Human resources are a supporting factor in achieving organizational goals and also the most valuable asset in the organization. Good human resource management will have a positive impact on the company. Human resources ... -
Pengaruh Faktor Lokasi, Kualitas Produk dan Kualitas Pelayanan terhadap Kepuasan Konsumen pada UMKM Sunthai Tea Stabat
(Universitas Sumatera Utara, 2022)As Indonesia's culinary industry and a growing number of new entrepreneurs continue, competition for beverage products will increase as well as the quality of its service. The high competition against the beverage products ... -
Pengaruh Hard Skill, Soft Skill, dan Pengalaman Kerja terhadap Kinerja Karyawan (Studi pada PT Langkat Nusantara Kepong)
(Universitas Sumatera Utara, 2023)Employee performance is the achievement of results and the level of success of an individual in the workplace. Performance is considered good and successful if the desired objectives are met. Performance can be influenced ... -
Pengaruh Brand Ambasador dan Brand Personality terhadap Purchase Intention Produk Fashion Erigo pada Mahasiswa di Kota Medan
(Universitas Sumatera Utara, 2023)The development of technology and the acceleration of the flow of information increase business competition which demands to bring out the advantages of its products, especially Erigo fashion products. These fashion products ... -
Pengaruh Kepuasan Kerja, dan Loyalitas Kerja terhadap Organizational Citizenship Behavior (OCB) pada PT. Mitra Agung Sawita Sejati (MASS)
(Universitas Sumatera Utara, 2024)In the current era of globalization, technological advances and competition are increasing and developing rapidly in the field of industrialization and innovation. One of the company's success factors lies in its human ... -
Analisa Pengaruh Program Kesejahteraan terhadap Semangat Kerja Karyawan pada Kantor Badan Pusat Statistik Medan
(Universitas Sumatera Utara, 2024)In the competitive business world, having a clear vision, mission, and goals is crucial to a company's success. These elements not only provide direction but also help maximize the company's potential. Human resources, as ... -
Pengaruh Persepsi Customer Satisfaction dan Kepercayaan Konsumen terhadap Intensitas Minat Menggunakan Layanan Dompet Digital (Shopeepay) pada Masyarakat di Kota Medan
(Universitas Sumatera Utara, 2024)Advances in digital technology has changed the lifestyle of the people of Medan city. Life people's lives are now highly dependent on smartphones and the internet. This has encouraged the development of financial services ... -
Pengaruh Lingkungan Kerja dan Job Burnout terhadap Produktivitas Kerja Karyawan pada PT. Indojaya Agrinusa Medan
(Universitas Sumatera Utara, 2024)Work Productivity is a measure of the efficiency and effectiveness of an individual in an organization to produce certain outputs or results using a certain amount of effort in a certain period of time. Productivity can ... -
Pengaruh Program Kesejahteraan dan Komunikasi Organisasi terhadap Semangat Kerja Karyawan (Studi pada PT. Permata Hijau Sawit Medan)
(Universitas Sumatera Utara, 2024)The company will retain employees who have high work morale. This is because employees who have work enthusiasm will contribute and be actively involved in advancing the company. Welfare programs and organizational ... -
Pengaruh Online Customer Review dan Perceived Risk terhadap Keputusan Pembelian (Studi pada Konsumen Sociolla Kota Medan)
(Universitas Sumatera Utara, 2024)Currently, beauty care has a large sales growth, but in 2022, the number of monthly web visits on Sociolla decreased. This shows that there is a decrease in consumer interest in shopping online at Sociolla. This decline ... -
Pengaruh Islamic Branding dan Personal Selling terhadap Buying Decision pada Produk HNI-HPAI (Studi pada Konsumen Produk HNI-HPAI di Kota Medan)
(Universitas Sumatera Utara, 2024)Indonesia is a country with the largest Muslim majority population in Southeast Asia, making it a potential market for halal health products. This is supported by the high demand for health products in Indonesia, the ... -
Pengaruh Work Conflict dan Job Insecurity terhadap Kepuasan Kerja Karyawan PT Indosat Ooredoo Hutchison (Studi pada Group Sales Planning and Automation)
(Universitas Sumatera Utara, 2023)The role of human resources in the company is very important because it is the main driver of all company activities. Therefore, effective human resource management is needed in an organization. If human resources experience ...
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