Beberapa Aspek Hukum Franchise Format Bisnis di Medan

Abstract

The objectives of this research are to identify what contractual law principles are available to business format franchising and to determine whether or not a business format franchising contract is a sui generis contracts that related to various things regarding the ownership of intelectual property. This research constitutes a normative law research which has the explorative descriptive character. The emphasis is the abstract side at any legal issue regarding economics activity in term of trade using the business format franchising. The population of business format franchising is unknown. In this research we observed 24 franchised independent business entities with different name or trade mark. The number is relatively small, less than 30, that make every business entity to be a representative sample. We determine sample purposively and the sample size is 24. Additional respondents are Trade Department, Culture and Education Department, Tourism, Post and Telecommunication Department, and Chamber of Commerce. Primary data was collected by using questionaires and interviews, while secondary data was collected by doing a library research. Collected data are analyzed descriptively.