| dc.description.abstract | This research aims to acknowledge the effect of hustle culture on job satisfaction of
startup workers in Indonesia. The research method used in this research is
descriptive quantitative with purposive sampling method. The sample of this
research is 351 subjects. Data collection uses Likert scales, namely JDI (Job
Descriptive Index) and Hustle Culture Scale. The method of data analysis is simple
regression analysis method. Result from the research showed that there is a
negative effect from hustle culture on job satisfaction, showed by the Sig. value of
0,000. The beta value (β) of -,506 showed the negative direction of the effect. The
result concluded that the higher the hustle culture is, the lower the job satisfaction
will be. On the contrary, the lower the hustle culture is, the higher the job
satisfaction will be. The alternative hypothesis in this research is accepted. The
effect of hustle culture on job satisfaction of startup workers in Indonesia is25,6%
with the rest of 74,4% accounted from other factors not included in this research
scope. | en_US |
