Analisis Penggunaan E-Catalogue dan Pengaruhnya terhadap Transparansi dan Efisiensi Penjualan Alat Kesehatan pada PT. XYZ

Abstract

PT. XYZ is a company engaged in the distribution of medical devices. The many types of medical devices available lead to inefficiencies in conveying and obtaining information regarding prices, types, and product specifications. e-Catalogue is an electronic information system that contains information about a list of names and types of medical devices used to facilitate consumption orders made by hospitals and distributors which have become government regulations in accordance with Presidential Regulation No. 70 of 2012. This study aims to find out how the use of e-Catalogue and the influence of e-Catalogue on transparency and efficiency in the process of selling medical devices at PT. XYZ using simple linear regression analysis. The research data was obtained through questionnaires distributed to company employees. The results of the study show that there is a positive effect between e-Catalogue and transparency and there is a positive influence from the use of e-Catalogue on sales process efficiency which means that the higher the use of e-Catalogue, the higher the transparency and efficiency of the medical device sales process in companies.