Sistem Informasi UMKM Kuliner Berbasis Website di Kelurahan Tanjung Rejo Medan

Abstract

Micro, Small and Medium Enterprises (MSMEs) are businesses or businesses run by individuals, groups, small business entities or households. One of the many types of MSMEs in Indonesia are culinary MSMEs. MSMEs in the culinary field play a very important role in the Indonesian economy. MSMEs in the culinary field make a significant contribution to job creation, economic growth, and reducing social inequalities. However, many culinary MSMEs face challenges in developing market share. In the current digital era, the development of internet technology provides opportunities for culinary MSMEs to expand their reach online through websites. However, there are still many culinary MSMEs that have not utilized the website as a means of promotion to get a broad consumer reach and help the public in obtaining culinary information, especially culinary MSMEs in Tanjung Rejo Village, Medan. in this designed system, the author collects data by conducting interviews and observations for website creation. It is hoped that with the Website-Based Culinary MSME Information System Application in the Tanjung Rejo Village, Medan, it can help and make it easier for the public to get culinary information in the Tanjung Rejo Village, Medan. This information system uses MySQL database, PHP and HTML markup language and uses CSS.