Strategi Konten Video Instagram dalam Promosi Taman Simalem Resort

Abstract

Taman Simalem Resort is a tourist destination located on Jl. Sidikalang Brand, Karo Regency, North Sumatra. The aim of the research is to find out interesting Instagram video content in the promotion of Taman Simalem Resort. The impact of the video content created influences tourist visits to Taman Simalem Resort. The research method is research carried out to obtain the required data and information sourced from the tourist destination being researched by conducting research through direct interviews with digital marketing and the Taman Simalem Resort videographer team.