Pengelolaan Hubungan dengan Stakeholders dalam Industri Pariwisata (Studi Kasus pada Pasar Kamu Desa Denai Lama)

Abstract

This research is entitled "Managing Relationships with Stakeholders in the Tourism Industry (Case Study at Pasar Kamu Denai Lama Village". The aim of this research is to analyze the role of stakeholders in the culinary tourism industry at Pasar Kamu. This research uses a qualitative approach with descriptive research methods. The informants in this research gathered six people. The data collection techniques used were interviews, observation, and literature study. The data that has been collected will be analyzed using condensation techniques, data presentation, and drawing conclusions using triangulation. The role of stakeholders, in this case the government, especially the Department Deli Serdang Regency Tourism as facilitator and coordinator, then the local community and local people act as implementers and facilitators and the media as promoters, namely the village metro and DaaiTV, which publishes activities carried out at Kamu Market in Denai Lama Village in mass media and the media. Social.